OnlineVideo.net

5 Smart Ways Marketers and Publishers Can Use Vimeo for Business

Stjepan Alaupovic — Fri, 02 Sep 2016 13:00:55 +0000

Don't ignore artsy little Vimeo anymore. In case you hadn't noticed, Vimeo has introduced a variety of tools for corporate accounts. Here's what you'll find. The post 5 Smart Ways Marketers and Publishers Can Use Vimeo for Business appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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No Skipping Needed: 5 Brands That Perfected the Art of Pre-Roll

Bree Brouwer — Mon, 29 Aug 2016 12:00:23 +0000

Viewers hate pre-roll ads, but sometimes they can't help but love them. Here are five insanely clever campaigns that kept viewers watching. The post No Skipping Needed: 5 Brands That Perfected the Art of Pre-Roll appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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Olympic Final Tally: Here Are the Best Video Ads of the Rio Games

Troy Dreier — Fri, 26 Aug 2016 20:03:28 +0000

Procter & Gamble won the Olympics ad contest by featuring some strong athletes and their equally strong mothers. Here are the 10 best-performing ads. The post Olympic Final Tally: Here Are the Best Video Ads of the Rio Games appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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Sizmek and Fuisz Video Partner to Enable Seamless Shoppable Video Ad Serving and Reporting

Industry Announcements — Wed, 24 Aug 2016 17:03:56 +0000

Integration of Fuisz’ click-responsive interactive video into Sizmek MDX Platform to enable immersive video experiences and drive consumer engagement The post Sizmek and Fuisz Video Partner to Enable Seamless Shoppable Video Ad Serving and Reporting appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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Create a Video Site for Free—Yes, Free—With JW Showcase

Troy Dreier — Tue, 23 Aug 2016 23:27:34 +0000

No skills required and no money down: JW Player's new offering lets anyone create video sites or video-heavy sections for their existing sites. The post Create a Video Site for Free—Yes, Free—With JW Showcase appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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Announcing the OnlineVideo.net Besties: Nominate Your Best Work!

Troy Dreier — Tue, 23 Aug 2016 02:59:29 +0000

The first annual Besties Awards are here, uncovering the best online video ads around. What moves viewers? What makes them laugh or cry? The Besties will find out. The post Announcing the OnlineVideo.net Besties: Nominate Your Best Work! appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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Advertisers Paying a 2X Premium for Connected TV Views: Tremor

Troy Dreier — Fri, 19 Aug 2016 17:09:45 +0000

Living room streaming is exploding in popularity, and advertisers are taking note. Connected TV viewing follows its own rules, peaking on the weekends. The post Advertisers Paying a 2X Premium for Connected TV Views: Tremor appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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Videology Achieves New Levels of Accuracy for In-Demo Data Delivery, A Major Challenge for Video Advertisers and Publishers Alike

Industry Announcements — Thu, 18 Aug 2016 14:43:47 +0000

As TV and Video Advertising Converge, 41% of Video Campaigns Now Require Digital Ratings Verification The post Videology Achieves New Levels of Accuracy for In-Demo Data Delivery, A Major Challenge for Video Advertisers and Publishers Alike appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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Wochit Unveils Optimized Social Video for Facebook, Twitter, Snapchat & More

Industry Announcements — Thu, 18 Aug 2016 14:43:16 +0000

Platform upgrade empowers media companies with ability to instantly fit preferred aspect ratios and formats to generate maximum engagement The post Wochit Unveils Optimized Social Video for Facebook, Twitter, Snapchat & More appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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It’s Long Overdue: Pinterest + Brand Video = True Love (at Last)

Troy Dreier — Thu, 18 Aug 2016 03:31:56 +0000

Pinterest's Promoted Videos offering puts brand-sponsored on-demand videos in front of motivated shoppers. Early testing shows it's a hit. The post It’s Long Overdue: Pinterest + Brand Video = True Love (at Last) appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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Which Ads Are Winning the Olympics? Here’s the List So Far

Troy Dreier — Tue, 16 Aug 2016 21:51:15 +0000

Olympic ads often feature the athletes themselves, as well as inspirational messages. They're popular with viewers who enjoy the chance to see top competitors in a different setting. The post Which Ads Are Winning the Olympics? Here’s the List So Far appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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Trigger Alert: Amobee Solution Posts Ads at Just the Right Time

Troy Dreier — Tue, 16 Aug 2016 20:34:07 +0000

Amobee Triggers is a programmatic offering that looks at a variety of real-time and historical cues to determine the key moments when video and display ads will make the biggest impact. The post Trigger Alert: Amobee Solution Posts Ads at Just the Right Time appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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VideoAmp Unveils Advanced Television (ATV) Ad Buying Platform

Industry Announcements — Mon, 15 Aug 2016 16:33:43 +0000

New Automated Buying Platform Offers Unrivaled Advanced Audience Targeting for OTT, VOD and Programmatic TV Advertising The post VideoAmp Unveils Advanced Television (ATV) Ad Buying Platform appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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New IRIS.TV and Furious Corp. Partnership Guarantees 10X Advertising Revenue Increase for Digital Video Publishers

Industry Announcements — Mon, 15 Aug 2016 16:33:33 +0000

Alliance Offers First End-to-End Video Programming and Monetization Solution The post New IRIS.TV and Furious Corp. Partnership Guarantees 10X Advertising Revenue Increase for Digital Video Publishers appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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Ad Fraud Is a Short-Term Issue, Ad-Blocking Is a Long-Term Issue

Troy Dreier — Sat, 13 Aug 2016 02:34:03 +0000

The industry might be focused on the high rate of ad blocker use, but it's ad fraud that's siphoning money from budgets every day. The post Ad Fraud Is a Short-Term Issue, Ad-Blocking Is a Long-Term Issue appeared first on Onlinevideo.net - Online Video Marketing Strategies, News, and Tips.

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