Transactional Email
Transactional email is mission critical to your business. By leveraging Dyn’s cloud-based infrastructure and deep deliverability expertise, you can optimize revenue with significantly higher-than-average inbox placement.
What Is Transactional Email?
Transactional email is an application-generated message triggered in response to an action a user has taken on your website, from an email, or via another application.
Approximately 25% of transactional emails do not reach your customers' or prospects' inboxes, leading to a poor customer experience with potential revenue implications.
Problems with transactional email delivery also increase customer support costs. Your team will need to field more help inquiries like resetting a password, finding an invoice, or getting their welcome/activation emails.
Why Is Transactional Email Critical To Your Business' Success?
Optimize Revenue
Missing transactional emails are lost revenue opportunities and also reflect poorly on your brand. Ensure that you are capturing all of the revenue that you can by optimizing your email reputation.
Reduce Costs
Setting up and managing an in-house transactional email system is costly from both a CAPEX and OPEX perspective. Investing in experts to stay on top of ever-changing deliverability guidelines is challenging and expensive since the rules for what is considered SPAM varies from one mailbox provider to the next. Also, industry rules and regulations are always changing.
Enhance The Customer Experience
Expected transactional email that does not reach your customers leads to a poor user experience and additional calls into your support center.
Email deliverability has evolved into a science and our formula for inbox success is unmatched.
Our Experts Speak: Steve Wheeler, Director of Deliverability
Email Delivery
Email Delivery is ideal for high-volume (700,000+) senders of mission critical emails.
Key Features:
- 100% uptime since inception
- Cloud-based and high performing
- Full reporting: opens, clicks, complaints, more
- API integration, IP pool flexibility and more
- Access to deliverability expertise
Reputation Management
Reputation Management is advanced support for Email Delivery and ideal for the most advanced message management methods.
Key Features:
- Dedicated Deliverability Specialist
- Proactive Deliverability Monitoring
- Weekly Status Updates
- Receiver Network Remediation
- Customized Delivery Settings
- Special Mailing Event Coordination & Monitoring