Omnichannel

Discover the latest omnichannel trends and see how top brands are implementing integrated marketing to provide customers with a seamless experience.

With a few tweaks, you can use the same ad on multiple platforms. Clinique shows how it’s done

Case Study Sep 2017

Empowered mobile consumers led Adidas to a cultural revolution

Case Study Nov 2017

Ask a researcher: Why shoppers are turning to search for ideas and inspiration

Interview Dec 2017

How Nestlé Waters reclaimed the customer relationship

Case Study Nov 2017

Don’t settle for the best customer experience in your industry, deliver the best one—period

Perspective Oct 2017

How Hyundai changed course to improve the customer journey

Perspective Oct 2017

For effective video ads, look beyond demographics to behavior and context

Case Study Oct 2017