Modern publishing technology
Ghost is a powerful platform for creating an online blog or publication
A suite of publishing tools
released as open source software
with a fully managed PaaS
stewarded by a non-profit org
A suite of modern publishing tools
Ghost is a powerful content platform designed for the future
An editor for writers
A Markdown based editing environment allows for fast formatting and a seamless authoring experience which places the focus entirely on the content being created. A live side-by-side allows you to always see how the post will render.
Simple content management
All your content is available in an easily searchable archive which can be scanned through at speed. Never lose track of those old articles again! We've got this.
Posts also come with a robust tagging functionality to allow for fine-grained categorisation of content, giving you a flexible archive which adapts to your needs. You can build almost any type of category, section, format or flow using tags. It's kind of like Gmail labels.
Work with your team
Multiples roles for authors, editors and administrators. Invite your whole team to collaborate, with dedicated public user profiles for everyone.
Schedule content in advance New
Queue up your full editorial calendar ahead of time and set your posts to go live like clockwork. Ghost remembers to publish at the right time so you don't have to.
Enjoy simple site editing
Adding a logo, creating navigation menus, and injecting analytics code are all done with a couple of clicks. Save time on all the small changes you make.
Completely optimised distribution channels
Publish once, distribute everywhere. Your content is set up to be discovered in as many ways as possible by your readers.
Search engine optimisation
Proper SEO built in directly, with semantic markup, permalinks, XML sitemaps, canonical tags and automatic meta data with manual overrides.
Accelerated Mobile Pages New
With integrated AMP support, your site will rank higher and load in a fraction of a second from Google mobile search results.
Detailed structured data
Every post published renders beautifully all over the web, with rich meta tags for Facebook Open Graph, Twitter Cards and Schema.org.
Subscriptions by RSS, Email and Slack
Full RSS feeds, email subscription capture forms and Slack webhook integration are all included by default, and handled for you!
Completely open source & hackable
Own your code, control your destiny, determine your functionality
Free, open, simple
Ghost is an entirely open source application which has been downloaded 1,476,439 times by developers all over the world. It uses a modern technology stack with sensible components and abstractions. We release code which developers love; The inventors of JavaScript, Android and StackOverflow all use Ghost for their blogs.
Powerful tooling New
Batteries included. A straightforward JSON importer and exporter keeps your data infinitely portable, while our CLI tool makes configuring, running and updating Ghost a breeze.
Simple, powerful theming with Handlebars
Use beautiful Handlebars templates to build out your publication. Powerful helpers allow you to pull any data and display it however you want. Take complete control of your design, rather than being limited to a few little options.
A complete, self-consuming JSON API for all your data
Ghost’s JSON API means that you have full control over what data to get, set and display. You can build entire publishing apps on top of it, and completely customise the reader experience.
"posts":[{
"id":1,
"uuid":"bc0a0924-b49c-45c8-897d-728f6acba7c9",
"title":"Welcome to Ghost",
"slug":"welcome-to-ghost",
"markdown":"We're live! **Nice.**",
"html":"<p>We're live! <strong>Nice.</strong></p>",
"image":null,
"status":"published",
"language":"en_US",
"meta_title":null,
"meta_description":null,
"author":1
}]
"users":[{
"accessibility": null,
"bio": null,
"cover": null,
"created_at": "2014-10-11T19:02:27.147Z",
"created_by": 1,
"id":1,
"image": null,
"language": "en_US",
"last_login": "2014-11-17T19:02:27.147Z",
"location": null,
"meta_description": null,
"meta_title": null,
"name": "Eric Almeida",
"slug": "eric-almeida",
"status":"active",
"tour": null,
"updated_at":"2014-10-11T19:02:27.147Z",
"updated_by":1,
"uuid": "fs4a0021-b22a-33a1-531c-424e2caba3c3",
"website": null
}]
Pull complete post data
Grab all of your post data from Ghost's full JSON API, including media and SEO meta data. Re-use and re-purpose your content wherever you need it. We also include full API access via our Handlebars themes.
Fully managed platform as a service
Our Ghost(Pro) service makes your publication stable, secure and fast.
State of the art, worldwide infastructure
Ghost’s core servers reside securely in Amsterdam, while our Content Delivery Network distributes your work across a network of 101 data centers worldwide.
Your site responds instantly, no matter where your readers are.
Fully managed service
Environment, install, updates, backups, optimisations, all taken care of on your behalf! We lose sleep so you don't have to.
Security taken seriously
Isolated applications, SSL by default, firewalls and spam protection. All threats mitigated by our team whenever needed.
Easy custom domains
Make your site memorable and easy to find with a branded URL. Drop in the domain name of your choice with a few clicks.
Automatic backups
All customer data is continuously backed up to an off-site location, ensuring that you never need to worry about losing content.
Total developer control
Develop your own themes, API integrations, or functionality. There are no restrictions to how you can use Ghost(Pro).
Enterprise cloud
Our state of the art cloud ensures that your site always performs at its best, even when you hit the front page of Reddit.
An open marketplace
Hundreds of beautiful free and premium themes are available from our open marketplace, so you can get up and running with a great design to match your brand in no time at all.
Coming soon, the marketplace will also expand to support third party apps and integrations, increasing the amount you can do with Ghost even further.
Desktop app New
Prefer a speedy native experience? Our Ghost desktop app provides all the beauty and power of Ghost, right on your computer. It also means that you can easily switch between multiple sites on the fly. Available for Mac, PC and Linux.
Stewarded by a non-profit organisation
An independent group, passionate about the future of publishing tech
Made for love, not for profit
Ghost is a non-profit organisation because we believe in independence. We want to be around for a long time, and keep building the best tech we can.
Built to last, now and in future
Everything we do is about pushing the boundaries of online publishing. We create products which look to the future, rather than being stuck in the past.
Open development
Almost everything we do is released as open source and developed in public over on Github. We also release all our revenue and growth data transparently.
Vibrant community
Check out our Slack team of over 6,000 Ghost users, developers and writers. It's the best way to meet other people working with Ghost, all over the world.