Augmented Reality
Why 2018 Is the Beginning of the End for Smartphones
Augmented reality will turbocharge how you reach customers--if you use it correctly.<p>What if I were to tell you that this is the beginning of the end of smartphones? That might seem bold, given the recent launch of Apple's latest and greatest iPhones. But there's already evidence of the next wave of …
Pokémon GoNiantic Casts Procrastination Spell on Harry Potter Augmented Reality Game
Harry Potter fans can set down their wands for a spell, as the highly-anticipated augmented reality game from Niantic based on the franchise won't …
Mixed RealityIs It Time for a Magic Leap Forward?
A few days before Christmas, closely watched and famously tight-lipped “mixed reality” company Magic Leap finally let us backstage a bit, announcing …
Mixed RealityAmazon patents blended-reality mirror that puts you in virtual clothes and virtual locales
How would that glitzy cocktail dress look on you when you’re on the dance floor at the GeekWire Gala? Now Amazon has a patented technology for that: …
Mixed RealitySee & Feel a Supercar in Augmented Reality with Ultrahaptics on the Meta 2
With today's augmented reality experiences, we can see and hear virtual content, but Ultrahaptics wants you to be able to feel those experiences, too.<p>…
Mixed Reality6 attractions technology trends to watch in 2018
1<b>Virtual Reality</b><p>Virtual Reality (VR) has begun to establish itself as a part of consumer life – most notably in gaming but also in social media (eg …
Mixed RealityScientists Develop First Meta-Lens That Can Focus Entire Spectrum Of Light In One Point
Meta-lenses were first created in 2016 as a revolutionary alternative to the conventional lenses used in optical devices and other gadgets. While …
The World’s Biggest Gadget Show Matters Again
The last time CES mattered to the masses may have been as far back as 2001, when Bill Gates appeared at the consumer electronics show to promote …
Business6. Physiological and Psychological Effects of Virtual Reality
How often have you been told to go to your “happy place?” It’s not an easy task. It’s difficult to close your eyes and imagine a perfect environment …
Virtual Reality$1 Billion Invested In ‘Immersive’ Entertainment in 2017 — With VR Device-Makers Footing Much Of The Bill
More than $1 billion flowed into in immersive entertainment projects last year, with device-makers eager to stimulate the virtual reality market …
Entertainment IndustrySamsung C-Lab to showcase three new projects at CES 2018
Samsung has announced today that they will showcase three new C-Lab projects and commercial products from seven C-Lab spin-offs at this year’s CES. …
Mobile World CongressGet this VR headset on sale for less than $20
Heads up: All products featured here are selected by Mashable's commerce team and meet our rigorous standards for awesomeness. If you buy something, …
Virtual RealitySamsung's Relúmĭno glasses bring smarter vision for partially sighted people
Wearables might be handy in helping some of us lose a few pounds, but for people with significant health or medical problems they can be much more …
SamsungUnlocking augmented reality for business. The rise of AR.
Like its close relative virtual reality (VR), augmented reality (AR) blends the lines between the physical and digital worlds, creating a new type of environment for us to interact with. Instead of wearing a pair of goggles and immersing oneself in a different setting, AR uses everyday devices like …
Mixed Reality5G to AR: Here are 7 technologies to watch in 2018
Blistering fast wireless networks, digital assistants that are, well, everywhere, and a coming out bash for augmented reality.<p>These and other technologies mentioned here, some of which are already familiar but really just getting started, are worth keeping an eye on in 2018. And not just these. You …
Pokémon GoVirtual twin in ten minutes
CITEC Cluster of Excellence Project accelerates avatar generation<p>In addition, users see themselves as avatars - virtual copies of themselves in the …
Mixed RealityHolograms and hollow promises
<i>This is the third and final article in a series on 3D imaging, this time looking at the promises, real and otherwise, of the holographic display.</i><p>No discussion of 3-D imaging should ignore the hologram. Examples real and fictional are everywhere. In the very first <i>Star Wars</i> movie, Princess Leia …
Mixed RealityHow the Samsung HMD Odyssey takes mixed reality to the next level
Do you fancy exploring Machu Picchu tonight? Or shall we transform your living room into a battleground to fend off a robot invasion? You can do both …
Virtual RealityThe Virtual Reality Report Card: MarTech 2017
<i>Where is VR Going, Who’s Doing What And What Is The Best Way For You To Use It For Marketing Or To Drive Leads. A Recap of What the Experts Had to Say</i><p>…
Virtual RealityApple AR Glasses Explained In New Patent
Just recently the European Patent Office published a new patent application from Tim Cook’s company, and it is one that details Apple’s plans for its …
Mixed RealityDavid Kelly’s Curated L&D Content for the Week of 1/1/18
This week’s curated content looks at 6 different topics I have my eye on as we flip the calendar to 2018, including: Augmented reality’s true value …
Mixed RealityCommercial sector contributes to huge hike in AR VR shipments
Shipments of VR and AR devices are set to rise as the International Data Corporation (IDC) predicts a rise to 59.2 million units in 2021, up from 9.6 …
Virtual RealityVR vs. AR: The Debate 2018 Should Settle for Us
VR and AR are something special for gamers. Both offer an incredibly immersive experience that is the ultimate dream of video gamers everywhere, …
Pokémon GoPokemon Go to debut in China
Pokemon Go is finally set to make its debut in China after developer Niantic struck a partnership with local games company NetEase.<p>Alongside a new …
BusinessFive of the Coolest-Looking VR and AR Headsets, Apps, and More Coming in 2018 - MIT Technology Review
Let’s face it: it’s going to be a while before most of us get headsets that can virtually transport us to new realities, mix digital images with the …
Virtual Reality6 Tech Trends to Keep an Eye on in 2018
As we leave 2017 behind, we can look forward to these tech trends that have the potential to transform the way we work, play, and live.<p>2017 has been a volatile year--especially in the digital space. From hackings to bitcoins, we saw the full spectrum of disruptions and innovations over the past …
Mixed RealityMan on a mission to establish history museum in Sarasota
John Pether is a man on a mission — a multimillion dollar dream to establish in Sarasota a state-of-the-art Florida history museum. A gargantuan …
Coral GablesThis ICO Wants To Develop AR Smart Glasses Top Tech Giants Couldn't
Founded in 2017, Lucyd is an emerging tech startup that specializes in developing augmented reality mobile apps and wearable smart products. Their flagship product offering is a pair of AR smart glasses, known as Lucyd Lenses.<p>These wearable eyeglasses allow a 120-degree field of view, while also …
EntrepreneurshipFive Favorites to Start 2018
As we’re on the doorstep of a new year (some of you already are in the new year), I think it’s a great time to look at some of my favorite tools from …
Web 3.0Apple 2017 year in review: The realities of AR and VR and Apple's ARKit
At the start of 2017, it was thought that Apple was falling behind other companies in developing virtual reality (VR) and augmented reality (AR) …
Mixed Reality