HYPEBEAST
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Watch D.R.A.M. Respond to "Broccoli" Video YouTube Comments
D.R.A.M. is renowned for being one of the most positive rappers out in the scene, so how would he handle YouTube trolls? This video examines his response to that special category of commenter. During the clip we find out that people message the rapper to say that their children now eat the …
Broccolinonnative's 2017 Spring/Summer Lookbook Gives a Closer Look at Its Refined Garments
nonnative has dropped its 2017 spring/summer lookbook just ahead of the collection's retail release this weekend. Vendor recently took the collection to the thrift shop but the Japanese brand has kept it simple, allowing the refined garments to stand out against a simple background. The range uses …
ClothingBritish Brand MA.STRUM Introduces a Pared-Back New Collection
British brand MA.STRUM has just dropped its new collection for 2017 spring/summer that champions material innovation and takes influences from military clothing and sportswear. Founded in 2008 by John Sharp, the Essex-based brand went back to basics for this collection, with a sleek new logo and …
FashionHear GoldLink and Xavier Omär Join Forces On "No Way Out"
Xavier Omär has teamed up with GoldLink to create new single "No Way Out." The song is part of a two-song release with Red Bull Sound Select and, as you'd expect from Omär, is smooth but with just enough bounce so GoldLink sounds at home on the song. The Hit-Boy produced track is about love and how …
MusicCOMME des GARÇONS Revamps Its Seoul Flagship Store
COMME des GARÇONS has relaunched its flagship store in Korea's Seoul. The store opened back in 2010 and solely stocked COMME but with this revamp, the store will become a multi-brand retailer carryinging all the brands and sub-brands of the label as well as adidas, Converse, Vans, Palace, Gosha …
ShoesVetements, Raf Simons and OFF-WHITE Styled in FOUR's Androgynous Lookbook
As the summer season starts creeping in, Amsterdam-based label Big In Japan is helping you get ready in style with its latest editorial for FOUR titled "Exposure Of Movement." The photo set showcases wardrobe essentials to get you through the season's transitional weather. With a main focus on …
FashionThis Huge Skyscraper Is Designed to Hang from an Asteroid in Space
Science fiction is rapidly becoming reality, and people are envisioning life in space by actualizing real-estate ideas. Recently, a New York architecture firm put forward a design for a skyscraper that will hang from the sky by being suspended by air cables attached to an asteroid. Dubbed the …
SpaceThe Shoe Surgeon Reworks the adidas Copa Mundial Cleat
Renowned customizers The Shoe Surgeon have recreated a stunning lifestyle interpretation of the adidas Football Copa Mundial classic. Removing the Copa Mundial typical cleat base, the bottom sees a new BOOST mid-sole with an orange transparent drose 7 gum sole, letting you bring your A-game from …
ShoesKendrick Lamar's "Humble' Gets a Cinematography Break-Down
<i>UPDATE: The original video breakdown from Cinematography Database was removed from YouTube.</i><p>Kendrick Lamar returns in full force after releasing “The Heart Part 4″ late last month. Following that surprise single, Lamar gifted the world with a jaw-dropping video for "Humble." The Mike WiLL …
FilmmakingWhat Is Kendrick Lamar Releasing on April 7?
Two Thursdays ago, Kendrick Lamar took to Instagram to drop a cryptic "IV" photo. Many were led to believe that the Compton rapper was hinting at the release of his impending fourth studio album. Just as the clock hit 12 a.m. EST, K-Dot unleashed his first solo record in 2017, "The Heart Part 4," …
Rap & Hip-HopA First Look at the Public School x Air Jordan 12 "Bordeaux"
Public School released its Air Jordan 12 collaboration back in 2015, but the brand doesn't seem to be done releasing colorways just yet. We recently saw a "Wheat" colorway, but now, images have surfaced with a new "Bordeaux" iteration. Featuring a rich wine red burgundy color all-over, the shoe is …
Air JordansInking Sneakers: Commonwealth x ASICS Reinterpret Philippine's Ancient Warrior Culture
When Commonwealth first spread its wings landing upon the sunny shores of Manila, legions of streetwear faithfuls rejoiced as the influential retailer took aim at helping the nation and its bustling capital play catch up with the rest of streetwear-faring world. Along with established outposts in …
SneakersWatch NBA's Gary Payton II Rock the KAWS x Jordan 4 on Court
The KAWS x Air Jordan 4 is hands down one of 2017's most revered sneakers thus far. The coveted collaborative shoe between artist Brian Donnelly and the Jordan Brand sold out in milliseconds when it dropped last week, and are of course on the resell market for up to thousands of dollars. The grail …
SneakersPepsi Pulls Kendall Jenner's Ad After Twitter Backlash
Yesterday, Pepsi released an advertisement featuring Kendall Jenner as the "woke" model who "united" two sides of a protest with just a flip of a wig and a crack of a soda can. The ad's climax sees Jenner strut to the front line of protest, hand over a can of Pepsi to an officer and set off roaring …
AdvertisingTake a Listen to Pharrell's Signature Four-Count Musical Starts
The extraordinary Pharrell Williams has just turned 44, and throughout his years on the scene, Williams has not only turned the hip-hop genre on its head, but has helped to revamp the culture's style. From his eccentric outfits to the inception of his label's Billionaire Boys Club and ICECREAM with …
MusicEric Koston and Guy Mariano's numbers Skate Brand Unveils Collaboration With Nike SB
Skate vets Eric Koston and Guy Mariano launched numbers late last year, envisioning a new imprint that would boast an "indie" attitude inherent to skateboarding. Well, the brand is collaborating with Nike on a collection of shoes, which makes sense considering both Koston and Mariano are on Nike …
SneakersAn On-Feet Look of Nike's New VaporMax in "White Blue"
Nike continues to shine the light on its new VaporMax model by releasing a slew of colorways, which most recently included "College Navy," "Blue Orbit" and "Triple White." The newest addition to the family is a "White Blue" rendition for Summer 2017, which subtly remixes the original "Pure …
SneakersXXXTENTACION Tells Drake To Stop Speaking Patois
Ever since XXXTENTACION has been released from prison, the South Florida rapper has been taunting Drake with disses after disses. In a new video shared by DJ Akademiks, XXXTENTACION calls the Toronto rapper out for appropriating Jamaican culture. "Stop speaking patois!" exclaims X. "You are not …
MusicAlessandro Michele Is Immortalized in a Tour Merch T-Shirt
Modern Man has already recognized Raf Simons, Rei Kawakubo, Rick Owens, Demna Gvasalia and more in a number of tour merch-inspired T-shirts. Now, Gucci's Alessandro Michele is getting the same treatment in a collaborative colette shirt. The French apparel label is known for its colorful T-shirts …
FashionHere's Where Drake's Jamaican Accent Comes From
Although Drake was born and raised in Canada, it's not hard to notice the <i>More Life</i> artist throwing around a Jamaican accent whenever it's convenient for him. But where did this obsession stem from? Thanks to a video from Vox, the origins of his patois is broken-down. From his home city of Toronto …
MusicPusha T & Zaytoven Are Spotted in the Studio
On Wednesday night, Zaytoven took to Instagram to upload a photo of himself and Pusha T in the studio. In the caption, Zay writes: “Never stop playing with the keys. King Push x Zaytoven.” Although there is no direct connotation that the two are collaborating on something together, both artists are …
MusicSSAP NYC's 2017 Spring/Summer Collection Is a Denim Patchwork Dream
Having only launched in 2012, SSAP NYC's indigo dying and patchwork techniques have started to cement itself into streetworthy looks. Established by Thai designer Mel Sangsomsap, Sangsomsap has set out to shine a light on the traditional indigo dye process. Sangsomsap also aims to preserve the …
DenimLearn How night.shift Hunts for the Ideal New York City Shot
Nolan Zangass, aka @night.shift on Instagram, is part of a new generation of urban photographers honing their craft in the digital age. Enabled by a global community created by social media platforms, these photographers are able to showcase, share and exchange their work with like-minded creatives …
SneakersThe Y-3 Stan Smith Gets A Hint of Black
Yohji Yamamoto reinterpreted the iconic adidas Originals Stan Smith for his Y-3 line, first coming out with an all-white iteration. Simply called the Y-3 Stan Smith, the avant-garde and modernized version of the classic is now available in black and white. This luxe sneaker features the same …
Sneakersadidas Is Recruiting Young Creatives for Its Design Academy
adidas is bringing back its esteemed Design Academy, a 24-month trainee program offering courses in graphic, footwear and apparel design to emerging designers and creatives. The international program is located in two major design hubs -- the North American HQ in Portland, Oregon and the Global HQ …
SneakersJAY Z's New Ace Champagne Costs $850 USD Per Bottle
Even after his highly publicized feud with Cristal in the mid-2000's, JAY Z's ties with the alcohol industry is still going strong. It was announced in late 2014 that Jigga had acquired the Armand de Brignac brand for $200 million USD. Now, the champagne company has released a sequel to their …
Jay ZHere's Why Michael Jordan Was a No-Show at UNC's Title Game Against Gonzaga
The G.O.A.T. Michael Jordan is hands down one of the most recognizable UNC alumnus on the planet, but why was Jordan not in attendance during North Carolina's NCAA Championship win over Gonzaga on Monday Night?<p>With more than 50 former players in the stands watching the Tar Heels beat Gonzaga 71-65 …
College BasketballThere Are 40 More Gorillaz Songs in the Vault
Zane Lowe revealed that he will share a new Gorillaz song featuring Pusha T and Mavis Staples titled "Let Me Out" tomorrow via his Beats 1 show. An excerpt of Lowe's conversation with band mastermind Damon Albarn has surfaced, and Albarn reveals in the clip that he has 40 to 45 tracks on top of the …
MusicShinsuke Takizawa on How Motorcycle Culture Influenced the NEIGHBORHOOD x Converse Collaboration
NEIGHBORHOOD designer Shinsuke Takizawa teamed up with Converse to update two of the latter's most iconic models -- the One Star '74 and Chuck Taylor All Star '70 -- with moto-inspired designs boasting all black colorways made of leather and canvas. To shed light on Takizawa's various influences …
MotorcyclesYou Can Customize Your Gucci Sneakers with Embroidered Patches Now
For many, the Gucci Ace paved the way for luxury sneakers and the collision of high fashion and streetwear. Alessandro Michele's keen eye for reviving and reworking iconic designs from the luxury fashion house's archives has lead to various reinterpretations of Gucci prints and graphics. For …
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