Automotive
Deliver innovative customer experiences and accelerate your time to market across the automotive value chain with Amazon Web Services.
From global automakers and Tier I automotive suppliers to the latest mobility startup, Amazon Web Services (AWS) is helping automotive companies to build innovative connected products and services for every touchpoint of the customer journey. Our secure, agile and scalable platform can help accelerate your pace of innovation, improve your security posture and lower your IT cost structure.
With AWS you can focus your resources on building differentiated automotive brand experiences for your customers, rather than managing IT infrastructure.
What's new
Avis Budget Group Connected Car Platform
Avis Budget Group (ABG) announced its plans to use the AWS Connected Vehicle Solution for it's global connected car platform. ABG will leverage AWS’s capabilities for Artificial Intelligence (AI), Machine Learning (ML), and Data Management to develop a wide variety of innovative connected vehicle applications and mobility services.
AWS Partners with Formula 1 to Optimize Racing
To accelerate its cloud transformation, the Formula One Group is moving the vast majority of its infrastructure from on-premises data centers to AWS and standardizing on AWS’s machine-learning and data-analytics services to optimize racing and improve the fan experience.
Explore Use Cases Across the Automotive Value Chain
AWS provides services for the Automotive industry to enable your digital transformation at every point of the value chain.
Connected Vehicles and Mobility
AWS offers a comprehensive set of services to gather, process, analyze and act on vehicle data at global scale with local computing capabilities allowing you to execute functions and act on data within the vehicle, even when connectivity is interrupted. Rapidly develop and deploy innovative connected vehicle applications to provide personalized, intuitive, intelligent and safe interactions for an advanced in-vehicle experience while reducing connectivity costs.
- Over-the-Air (OTA) Vehicle Management
- Vehicle Monitoring/Predictive Analytics
- Location Based Services
Digital Customer Engagement
AWS' suite of cloud services provides advanced digital marketing tools and highly scalable infrastructure allowing you to modernize your marketing platforms and provide a personalized, engaging automotive experience at every touchpoint. Provide smart on-demand content, develop intelligent AI conversational agents, and use machine learning to predict customer behavior and provide insights that drive business results.
ADAS & Autonomous Vehicles
AWS provides a full suite of services to support Advanced Driver Assistance Systems and Autonomous Vehicle development and deployment with nearly unlimited storage and compute capacity, support for popular deep learning frameworks to accelerate your algorithm training and testing and edge computing with machine learning inference capabilities for real-time processing of local rules and events in the vehicle.
- Data Collection / Ingestion / Storage
- Model Training and Simulation
- In-vehicle Runtime Processing
Manufacturing and Supply Chain
- Smart Factory/Industrie 4.0
- Supply Chain Management
- Predictive Maintience
Benefits
Technologies for Innovation
AWS' wide array of services for automotive applications, including IoT, AI and machine learning, allow you to develop advanced connected experiences and innovative ways to engage with your customers' digital lifestyle.
Agility & Scalability
With AWS' serverless, microservices-based architecture and edge computing capabilities you have a powerful, agile innovation platform to create, test and scale any automotive workload, while reducing costs.
On-Demand Capabilities
Accelerate your product development speed using AWS' highly scalable compute capacities to power through specialized simulations and analysis like Autonomous Vehicle development, crash simulations and CFD modeling.
Data Security
AWS' services have been designed to meet the requirements of the most security-sensitive organizations to ensure your data is protected, and fine-grained access controls provide you with full management of data visibility.
Hot Topic
Using AI to Personalize Your Brand Experience
AWS Machine Learning products like Amazon Rekognition and voice services including Amazon Alexa allow automotive brands to create a tailored brand experience for their customers. AWS Greengrass provides edge computing capabilities to ensure a consistent experience, even when there is a loss of connectivity.







