ForresterVerified account

@forrester

Forrester works with business and technology leaders to develop customer-obsessed strategies that drive growth.

Cambridge, MA
Joined July 2007

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    Prepare to navigate changes in business and leadership, , and . See our predictions for 2017:

  2. Discover the 15 dynamics that will shape 2017 and determine the fate of companies in the :

  3. must fight for every customer, every relationship. Learn how at our free webinar on 7 Dec:

  4. 2017 will see a doubling of business-head turnover as CEOs appoint leaders with both and customer skills:

  5. Incorporate the fundamental element of emotion into how your company operates. Learn how at our free webinar:

  6. More than one-third of businesses will restructure to shift to customer-obsessed operations next year. Here's why:

  7. How customer journey maps differ from other commonly used tools: [PODCAST]

  8. Fickle, restless, and empowered customers are changing how companies think about long-term loyalty. [BLOG]

  9. Customer-obsessed leaders drive growth by embracing change and bringing about :

  10. [Webinar] Our Asia Pacific analysts predict the big changes you should expect in 2017. Register now:

  11. 42% of firms say accelerating their is a priority in the next 12 months.

  12. In 2017, CIOs will take the lead in shaping their firms' digital strategy and customer-obsessed adoption:

  13. Use technology to anticipate your customers' needs and win their trust, loyalty, and spend:

  14. Businesses will change their structure in 2017 to get closer to the customer and compete on the basis of .

  15. [Webinar] Discover how to measure the business impact of emotion. Register today:

  16. Firms will differentiate their in 2017 through data , conversational interfaces, and metrics: [PODCAST]

  17. Online holiday sales will will exceed $100 billion for the first time. Via 's

  18. [Webinar] Measure & operationalize emotion in a market commanded by fickle, restless customers:

  19. Discover the most critical changes facing your business in 2017. Download our predictions guide:

  20. Understanding the quality of your is critical to business growth.

  21. Tech empowered customers and disruptors threaten ; tech can help banks address these threats.

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