
Over 150 million people come to Pinterest every month looking to decide what’s for dinner, where to go on vacation, how to decorate at home and more. These Pinners welcome businesses because the beautiful, actionable ideas they’re hoping to discover so often come from them. And we want to make sure that what businesses share on Pinterest is some of the most save-worthy stuff.
Advertising on Pinterest plays a big role in helping inspire people and bring their ideas to life. When Pinners engage with your ideas, it matters. More than just showing that they like something, engagement on Pinterest signals that people are ready to act on the ideas you’ve shared with them. That’s why we’re committed to ensuring that promoted content continues to make Pinterest better for everyone.
Since launching Promoted Pins 2 years ago, we’ve focused on making them quick and uncomplicated for Pinners to...

Every year, holiday shopping kicks off over Thanksgiving weekend with millions of shoppers hoping to gobble up the latest deals. In 2015, the largest growth in total retail sales was seen over the five-day period beginning on Thanksgiving and ending on Cyber Monday, according to First Data’s 2016 Holiday Report. People turn to Pinterest looking for everything from tips on navigating the crowds, to a list of the best deals, and of course they’re searching for and saving the items they want to buy.
This year, while many shoppers will trot out to the mall, an increasing number will skip the crowds and turn to their phones and computers instead. According to First Data, 52% of internet users plan to shop digitally on Black Friday and 61% are planning the same for Cyber Monday. Pinterest supports this shopping experience, from discovery to considering and...
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