Amazon Prime Review

Amazon Prime (amazon.com) is a very popular e-commerce store which competes against brands like Amazon, Overstock and Etsy. Compared to its peers, Amazon Prime is a mid-range or lower-performing brand within its category.

While anyone can post reviews of Amazon Prime on Knoji, our own team of editors also does research to answer questions and provide ratings for this brand. So far, our team has spent roughly 90 hours researching and reviewing the top 880 e-commerce stores based on 360 data points such as military discount policies, and (see the full criteria list).

  • Free to use: Is each service free? Does I have to pay to use each service?
  • Website security & privacy: Is each service a secure website? Does they respect users' privacy? Does each service have a valid privacy policy? Is their website secure?
  • Free trials: Does each service have a free trial period? Can I try each service for free?
  • Money-back guarantee: Does each service have a money-back guarantee? Can I get my money back if I'm not satisfied with my each service purchase?
  • Price transparency: How much does each service cost? Does they offer a pricing chart? Does each service publish a price chart? How much does each service cost?
  • Free returns & exchanges: Does each service offer free returns? What's their exchange policy? Does each service offer free returns & exchanges?
  • Price matching: Does each service price match? each service price matching?
  • Official coupons page: Does each service have an official coupons page? Does each service maintain its own coupon page?
  • Sales: Does each service ever have sales or promotional events? How often does each service have sales events?
  • Student discounts: Does each service have a student discount? each service student discount?
  • Military discounts: Does each service offer a military discount? each service military discount?
  • Senior discounts: each service senior discount? Does each service have a senior discount policy?
  • Birthday discounts: each service birthday discount? Does each service give birthday discounts?
  • International shipping: Does each service ship internationally? each service international shipping?
  • Loyalty programs: each service loyalty or rewards program? Does each service offer a loyalty or rewards program?
  • Gift cards: Does each service offer gift cards? Does each service accept gift cards or e-gift cards?
  • Affiliate programs: each service affiliate program? Does each service offer an affiliate program?
  • Apple Pay: Does each service accept Apple Pay? each service Apple Pay support?
  • Competitor coupons: Does each service accept competitors' coupons? Does each service take competitor coupons?
  • Coupon stacking: Does each service support coupon stacking? each service coupon stacking?
  • PayPal: Does each service accept PayPal? each service PayPal support?
  • Google Pay: Does each service accept Google Pay? each service Google Pay?
  • Mobile apps: Does each service offer a mobile app for iPhone, iPad, or Android? Does each service have an iPhone app or Android app? Does they have an iPad app?
  • Social media pages: each service social media pages? List of each service's social media pages?
  • Debit & prepaid cards: each service debit card support? Does each service take debit cards?
  • Promo codes: Does each service ever offer promo codes? Does each service's website support discount codes?
  • Affirm financing: Does each service accept Affirm financing? each service Affirm financing support?
  • Afterpay financing: Does each service accept Afterpay financing? Does each service take Afterpay financing?
  • Bread financing: Does each service accept Bread financing? Does each service offer Bread as a financing option?
  • Klarna financing: Does each service accept Klarna financing? Does each service take Klarna for financing?
  • Contact information: How does I contact each service? How to contact each service?
  • Teacher discounts: Does each service give discounts to teachers and educators? each service teacher discount?
  • Price point: How expensive is each service? How much does each service cost vs. competitors?
  • Black Friday ad: Where is each service's official Black Friday deals page this year? Where is each service's Black Friday Ads page?
  • Cyber Monday ad: Where is each service's Cyber Monday ad this year? Does each service have an official Cyber Monday page?
  • Ethical practices: Is each service considered an ethical brand? Does each service use ethical practices?
  • Amazon Pay: Does each service accept Amazon Pay? Can I use Amazon Pay at each service?
  • Sezzle financing: Does each service accept Sezzle financing? Does each service support Sezzle financing?
  • QuadPay financing: Does each service accept QuadPay financing? Does each service take QuadPay?
  • AARP discounts: Does each service offer discounts to AARP members? Does each service have an AARP discount policy?

Amazon Prime's strengths are:

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Compare Amazon Prime vs. top competitors (view all):

Amazon Prime FAQ

Product & Service Features

Shipping & Returns Policies

Payment Options

Pricing & Discount Policies

Customer Service Features

Financing Options

Website Features

Marketing Programs

Compare Amazon Prime with Similar Brands

Side-by-side comparisons of pricing, discounts, customer service, shipping policies, more

2019 e-commerce store top 10 rankings

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Rated 4.1 - 40 reviews
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About Amazon Prime

Amazon Prime is a mid-size company operating the e-commerce site amazon.com. Amazon Prime sells its products and services in the e-commerce stores industry. Amazon Prime is a less active brand when it comes to discounting and offering coupons. Amazon Prime has excellent ratings among shoppers on Knoji, with 40 ratings and an average rating of 4.1 stars. Amazon Prime scores very well compared to other brands in the e-commerce stores industry, providing 20 e-commerce features to better serve its customers.

Amazon Prime's Features Scorecard

Shipping & Returns Policies
Free Returns & Exchanges:
Yes
Amazon Prime offers free returns & exchanges for qualifying orders and customers, according to their free returns & exchanges policies. See policies and program details on their returns & exchanges policies page. Amazon.com free returns & exchanges >>
International Shipping:
Yes
Amazon Prime offers international shipping for qualifying orders and customers, according to their international shipping policies. See policies and program details on their international shipping policies page. Amazon Prime international shipping policies >>
Payment Options
Debit & Prepaid Cards:
Maybe
It appears that Amazon Prime may not accept debit & prepaid cards currently. Amazon Prime debit & prepaid cards >>
PayPal:
Maybe
It appears that Amazon Prime may not accept PayPal currently. Amazon.com PayPal support >>
Apple Pay:
Maybe
It appears that Amazon Prime may not accept Apple Pay currently. Amazon.com Apple Pay support >>
Amazon Pay:
Yes
Amazon Prime accepts Amazon Pay for qualifying orders and customers, according to their Amazon Pay policies. See policies and program details on their Amazon Pay support page. Amazon.com Amazon Pay >>
Google Pay:
Maybe
It appears that Amazon Prime may not accept Google Pay currently. Amazon Prime Google Pay support >>
Pricing & Discount Policies
Promo Codes:
Yes
Amazon Prime supports a promo code box on their website. Check the Amazon Prime promo codes page for the latest coupon codes from Amazon Prime. Amazon Prime promo codes >>
Sales:
Yes
Amazon Prime runs a clearance and promotions page on their website. Check the official Amazon Prime sales page for the latest discounted prices and sales directly from Amazon Prime Amazon Prime availability of sales and promotions >>
Black Friday Ad:
Yes
Amazon Prime offers Black Friday ad for qualifying orders and customers, according to their Black Friday ad policies. See policies and program details on their Black Friday page page. Amazon Prime Black Friday page >>
Military Discounts:
Maybe
It appears that Amazon Prime may not offer military discounts currently. Amazon.com military discount policies >>
Cyber Monday Ad:
Yes
Amazon Prime offers Cyber Monday ad for qualifying orders and customers, according to their Cyber Monday ad policies. See policies and program details on their Cyber Monday page page. Amazon Prime Cyber Monday ad >>
Official Coupons Page:
Yes
Amazon Prime offers their own coupons and promotions page on their website. Check the official Amazon Prime coupons page for the latest offers directly from Amazon Prime Amazon Prime official coupons page >>
Student Discounts:
Yes
Amazon Prime runs a student discount program for current students. Save up to 40% on Amazon Prime through their student discount program. Program details are available on their student discounts page. Amazon Prime student discount policies >>
Price Matching:
No
It appears that Amazon Prime may not offer price matching currently. Amazon Prime price matching policies >>
Birthday Discounts:
Maybe
It appears that Amazon Prime may not offer birthday discounts currently. Amazon Prime birthday discounts >>
Senior Discounts:
Maybe
It appears that Amazon Prime may not offer senior discounts currently. Amazon Prime senior discount policies >>
Competitor Coupons:
Maybe
It appears that Amazon Prime may not accept competitor coupons currently. Amazon Prime competitor coupons >>
AARP Discounts:
Maybe
It appears that Amazon Prime may not offer AARP discounts currently. Amazon Prime AARP discount policies >>
Coupon Stacking:
Yes
Amazon Prime allows coupon stacking. Stack multiple coupons or promo codes to get an even bigger discount on Amazon Prime. Program exclusions and exceptions apply. See policies and program details on their official coupon stacking policies page. Amazon.com coupon stacking policies >>
Customer Service Features
Contact Information:
Yes
Amazon Prime offers contact information for qualifying orders and customers, according to their contact information policies. See policies and program details on their contact information availability page. Amazon Prime contact information availability >>
Money-back Guarantee:
Yes
Amazon Prime offers money-back guarantee for qualifying orders and customers, according to their money-back guarantee policies. See policies and program details on their money-back guarantee policy page. Amazon.com money-back guarantee >>
Gift Cards:
Yes
Amazon Prime offers gift cards and discounted gift cards during special promotional events. Find gift cards for Amazon Prime. with their gift card program. See policies and program details on their gift cards page. Amazon Prime gift cards >>
Price Transparency:
Yes
Amazon Prime offers price transparency for qualifying orders and customers, according to their price transparency policies. See policies and program details on their pricing information page. Amazon Prime price transparency >>
Loyalty Programs:
Yes
Amazon Prime offers loyalty programs for qualifying orders and customers, according to their loyalty programs policies. See policies and program details on their loyalty programs page. Amazon Prime loyalty programs >>
Social Media Pages:
Maybe
It appears that Amazon Prime may not offer social media pages currently. Amazon.com social media pages >>
Financing Options
Affirm Financing:
Yes
Amazon Prime accepts Affirm financing for qualifying orders and customers, according to their Affirm financing policies. See policies and program details on their Affirm financing support page. Amazon Prime Affirm financing support >>
Afterpay Financing:
Maybe
It appears that Amazon Prime may not accept Afterpay financing currently. Amazon Prime Afterpay financing >>
QuadPay Financing:
No
It appears that Amazon Prime may not accept QuadPay financing currently. Amazon Prime QuadPay financing >>
Sezzle Financing:
No
It appears that Amazon Prime may not accept Sezzle financing currently. Amazon Prime Sezzle financing >>
Klarna Financing:
Maybe
It appears that Amazon Prime may not accept Klarna financing currently. Amazon Prime Klarna financing >>
Bread Financing:
Maybe
It appears that Amazon Prime may not accept Bread financing currently. Amazon.com Bread financing support >>
Website Features
Website Security & Privacy:
Yes
Amazon Prime offers website security & privacy for qualifying orders and customers, according to their website security & privacy policies. See policies and program details on their website security & privacy policies page. Amazon.com website security & privacy policies >>
Mobile Apps:
Maybe
It appears that Amazon Prime may not offer mobile apps currently. Amazon.com mobile apps >>
Marketing Programs
Affiliate Programs:
No
It appears that Amazon Prime may not offer affiliate programs currently. Amazon Prime affiliate programs >>
View all features

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