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PSFK
The New Consumer Experience
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PSFK inspires creative professionals through a mix of insights, events and research.
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PSFK
@PSFK
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1 ಗಂ. |
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Watch Zachariah Reitano, co-founder of #healthcare #technology company Ro, describe the importance of combining #data and emotional impact to resonate with customers, in an excerpt from @PSFK's Future Of Retail 2019 conference:
#cx #retail #retailing #menshealth #innovation pic.twitter.com/KUMELxaDyD
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PSFK
@PSFK
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4 ಗಂ. |
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Explore how #innovative #auto retailers like @VW, @Honda and more are enabling consumers to easily purchase items, such as #food and #gas, while #onthego —and simultaneously presenting a new #opportunity for marketers:
buff.ly/2HwL5LZ
#cx #retail #retailing #automotive pic.twitter.com/qQGGrUZCQE
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PSFK
@PSFK
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22 ಗಂ. |
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Watch @Mastercard's EVP of North America Marketing & Communications, @Cherylguerin explain why #convenience is the new #currency in an interview with @PSFK founder @piers_fawkes during PSFK's Future of Retail 2019 conference:
#cx #finance #retail #digital #physical #phygital #ux pic.twitter.com/dyM2n35ryn
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PSFK
@PSFK
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23 ಗಂ. |
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What role can #design and #tech play in making #finance accessible and inclusive? To explore this topic, join @Anomaly, @hackingfinance and @PSFK for the New York #FintechWeek panel 'Democratizing Finance' on Tuesday, April 2, tix free:
lnkd.in/giCqQpJ
#NYC #fintech pic.twitter.com/6tc6qUK6yC
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PSFK
@PSFK
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ಮಾರ್ಚ್ 19 |
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#Innovative #airport leaders are using #datadriven strategies & #nextgen #entertainment to provide #travelers with a seamless, relaxing & overall memorable experience. @PSFK's Reinvigorating The Airport Experience report provides key insights here:
buff.ly/2Tk06lE
#cx pic.twitter.com/gvX58SRoeA
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PSFK
@PSFK
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ಮಾರ್ಚ್ 19 |
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Retailers are meeting #demand for #immediacy by using the #physicalstore to fulfill #onlineorders, shipping orders directly from store & installing #selfserve pickup kiosks that empower #onthego consumers to easily retrieve orders at their convenience:
buff.ly/2UItrIb pic.twitter.com/00YjVJc1M7
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PSFK
@PSFK
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ಮಾರ್ಚ್ 19 |
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As detailed in @PSFK and @Microsoft’s Retail Trends Playbook 2020, here's how top retailers like @hm, @Kohls and more are marshaling #tools backed by #artificialintelligence in order to increase #employee effectiveness and optimize #customerservice:
buff.ly/2TRGdHb
#cx pic.twitter.com/Ndk0MATyAB
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PSFK
@PSFK
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ಮಾರ್ಚ್ 18 |
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How to capitalize on the newfound importance of #brickandmortar in a transformed #retail landscape? @PSFK founder @piers_fawkes outlines eight key pillars for #retailers to follow for successful #stores: psfk.com/2019/03/store-…
#cx pic.twitter.com/XJyhJA35zb
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PSFK
@PSFK
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ಮಾರ್ಚ್ 18 |
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From @PSFK’s Store Experience Design Debrief, here is how @WeWork, @officedepot & @CVSHealth are supplementing their #instore #merchandise with relevant #services to foster #longterm relationships with customers:
buff.ly/2TRN2Zf
#cx #retail #retailing #analysis #trend pic.twitter.com/AwLOxW2CVC
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PSFK
@PSFK
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ಮಾರ್ಚ್ 15 |
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Amy Hall, VP of @EILEENFISHERNY, believes that it isn't enough for brands to pursue #sustainability efforts - they should look for ways to get their customers to care as well. To understand their role beyond a single purchase. #retail pic.twitter.com/pIyzrFdbXR
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PSFK
@PSFK
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ಮಾರ್ಚ್ 15 |
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Looking for a #paidinternship to gain experience in #research and #strategy?Join @PSFK 's Labs for the opportunity to develop strategy and #thoughtleadership for the world's leading companies like Google, Nike, Samsung, Target and more:
psfk.com/hiring-strateg…
#internship #jobs pic.twitter.com/zEuKSbjYtY
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PSFK
@PSFK
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ಮಾರ್ಚ್ 15 |
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Exchanging #personaldata for #rewards and better #consumerexperiences proves invaluable for both #brands and consumers. Read how in this excerpt from @PSFK's research report: psfk.com/2019/03/consum… pic.twitter.com/fvwsM4FAm6
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PSFK
@PSFK
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ಮಾರ್ಚ್ 14 |
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There are radical #innovation strategies being tested & employed in an era of #DTC #retail, and @PSFK's Automotive CX Immersion & Ideation Sessions on April 19 will help industry professionals frame emerging opportunities. Sign up now! Link here:
buff.ly/2O39Kbm
#cx pic.twitter.com/C7AnIKkGZU
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PSFK
@PSFK
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ಮಾರ್ಚ್ 14 |
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Brand #partnerships add value to #brickandmortar by giving shoppers access to a wider selection of #merchandise and introducing them to like-minded brands. The following 3 collaborations demonstrate the #mutualbenefits of #shopinshop merchandising:
buff.ly/2F9TxOF
#cx pic.twitter.com/SWRtVuYftu
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PSFK
@PSFK
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ಮಾರ್ಚ್ 14 |
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We spoke w/ the innovative minds behind Wide Awake: A Day For #FemaleFounders, as well as the #foundingwomen & CEOs of brands @unboundbabes, @ELOQUII & @birchbox on what they value as priority for the #futureofretail, #cx & beyond:
buff.ly/2TNYxkn
#InternationalWomensDay pic.twitter.com/IQqoGhI1P4
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PSFK
@PSFK
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ಮಾರ್ಚ್ 14 |
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NEW report! @PSFK's Automotive CX Debrief outlines the major pillars #automotive brands are leveraging to enable a new generation of #carbuying and #carowning experiences that cater to today's consumers:
psfk.com…/automotive-customer-experience-debri… pic.twitter.com/uGPugjwg9y
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PSFK
@PSFK
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ಮಾರ್ಚ್ 13 |
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As the lines between #online & #offline blur, consumers expect the #instore #shopping experience to be as #personalized & #dynamic as the #digital. Read how retailers like @Walgreens are leveraging interactive #technology to create #phygital store spaces:
buff.ly/2VVE5LF pic.twitter.com/V5AzWMIJBU
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PSFK
@PSFK
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ಮಾರ್ಚ್ 13 |
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In conversation with @PSFK, @LoopStore_US's Tom Szaky explains how the #sustainable #packaging platform works with brands like @ProcterGamble to enable ecologically sound #consumptionpatterns with #durable containers designed for #refill and #reuse:
buff.ly/2Jb7kZp
#cx pic.twitter.com/ngrPYvfEWe
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PSFK
@PSFK
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ಮಾರ್ಚ್ 13 |
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Leading #retailers are leveraging new and unusual forms of #data to deliver more #tailored, #personalized and #predictiveservices. @PSFK 's Leveraging Data To Deliver Tailored Experiences #report provides key insights here:
psfk.com/report/leverag… pic.twitter.com/ASs4FcMY28
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PSFK
@PSFK
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ಮಾರ್ಚ್ 12 |
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Companies are sitting on a wealth of #data about their #shoppers, but they often lack the internal capabilities & creative #insight to put it to use. These retailers exemplify how brands can optimize #success with #predictive data & analytic #software:
buff.ly/2VT77vq pic.twitter.com/dbsqAhv1eg
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