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General -
Apple Design Awards
Join us for an unforgettable award ceremony celebrating developers and their outstanding work. The 2016 Apple Design Awards recognize state of the art iOS, macOS, watchOS, and tvOS apps that reflect excellence in design and innovation.
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Inclusive App Design
Inclusive design means making your app intuitive, appropriate, and delightful for a global audience and people who have accessibility challenges. Learn easy-to-follow techniques for making your app culturally-relevant and accessible through use of type, layout, color and iconography.
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Iterative UI Design
You're familiar with Keynote for making presentations, but it's also a powerful tool for exploring, iterating and refining user interface layouts and workflows. Learn techniques and best practices for using Keynote to quickly and persuasively express your product ideas by building realistic and...
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Typography and Fonts
Typography is essential to an app's form and function. Learn principles of good typography and techniques to apply them to your work. Make the most of the advanced features in our system fonts, and learn best practices for using custom fonts.
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Apple Design Awards
Join us for an unforgettable award ceremony celebrating developers and their outstanding work. The 2015 Apple Design Awards recognize state of the art iOS, OS X, and Apple Watch apps that reflect excellence in design and innovation.
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Apple Watch Design Tips and Tricks
Get essential design guidance for creating Apple Watch apps that support quick and efficient interaction, make accessing features and information more convenient, and compliment their companion iOS apps. Learn key tips about information architecture, layout, typography, color and app icon design...
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Designing for Future Hardware
Design for tomorrow's products today. See examples of how Apple and partners designed software for Apple Watch and other products before they even existed. Learn techniques for designing and prototyping so you can create great apps for hardware accessories and new products before they are available.
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Designing with Animation
Animation is a powerful tool for creating a delightful and intuitive app experience. We will show you how to get started with animations, how to make them effective for your user interface, and how to save time coding by building animations into interactive prototypes.
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Introducing the New System Fonts
Fonts lay at the intersection of design and engineering. Get introduced to typographic principles and how they apply to the San Francisco fonts. Hear what makes this family of fonts unique and how to effectively take advantage of their advanced features. Learn best practices when designing and...
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Apple Design Awards
Join us for an unforgettable award ceremony celebrating developers and their outstanding work. The 2014 Apple Design Awards recognize state of the art iOS apps and OS X apps that reflect the very best in design, innovation, and technology excellence.
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Designing a Great In-App Purchase Experience
Being successful with In-App Purchases requires much more than just having a store within your app. A well-designed experience motivates customers to purchase, offers them the items that they want based on what's happening, communicates item details and pricing clearly, and provides vital...
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Designing Intuitive User Experiences
Learn about the key concepts and principles that will enable you to make your app intuitive and approachable. Gain insights into how you can harness UI animations to help people stay oriented, get clear and meaningful feedback, and navigate with ease.
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Making a Great First Impression With Strong Onboarding Design
Learn how to effectively introduce new users to the capabilities and features of your app or game in a way that will draw them in the very first time and then keep them coming back.
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Prototyping: Fake It Till You Make It
Make better apps by trying things out first, before you write any code. Get a glimpse of Apple's prototyping process and the range of tools and techniques we use, some of which might surprise you.
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iOS -
Creating Great App Previews
Spark interest in your app by showing a compelling video preview highlighting the magic moments that make your app unique. Learn how to plan, create and publish your App Preview using Apple's tools, guidelines and best practices.
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Best Practices for Great iOS UI Design
Designing a great user interface for your iOS app requires tremendous care, creativity, continual iteration, and a solid understanding of platform conventions and UI design best practices. Learn techniques to avoid common UI pitfalls and gain key insights into what it takes to create an app that...
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User Interface Design for iOS 7 Apps
iOS 7 sets a new standard for user interface design excellence and offers many opportunities for crafting immersive, delightful, and memorable user experiences. Discover how layering, tinting, Text Kit, motion effects, dynamics, and animation can make your apps more usable, unique, and intuitive.
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User Interface Design for iOS 7 Games
Truly outstanding iOS games go beyond addictive gameplay and beautiful graphics by presenting players with interfaces that are thoughtfully designed and carefully implemented. Receive practical advice about UI design and platform conventions that will make your game even more enjoyable.
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What's New in iOS User Interface Design
Join us for an in-depth tour of the stunning and completely re-imagined iOS 7. See how the principles that guided the new design made our apps more useful, simple and beautiful. Learn how you can take advantage of iOS 7 to create a deeper and more engaging user experience.
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tvOS -
Designing for tvOS
Change the way the world experiences television through apps that are designed to be immersive, intuitive and easy to use. Learn best practices and techniques to take advantage of the big screen and the Siri Remote.
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Best Practices for Designing tvOS Apps
Get essential design guidance for creating tvOS apps and games that are engaging and perfectly tuned for the Apple TV user experience. Learn best practices for designing your loading experience, making authentication quick and easy, providing a valuable and gradual on boarding experience, and...
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Designing for Apple TV
Understanding what makes the Apple TV interaction model so unique is essential to designing a great tvOS app. Learn the design principles of the new Apple TV UI and get tips for creating an intuitive user experience with the new Siri Remote.
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The Top Shelf
Learn how to take advantage of the Top Shelf area on the Apple TV home screen. Gain insights about the styles available for your content and helpful design tips for implementing personalized dynamic content to encourage people to re-engage with your app.
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watchOS -
Designing Great Apple Watch Experiences
watchOS 3 represents a big leap forward for Apple Watch and the apps that run on it. Performance improvements, powerful graphics and animation capabilities, deeper access to device capabilities, and a refined navigation model lay the foundation for designing useful and stunning Apple Watch apps...
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Designing for Apple Watch
Apple Watch represents a new chapter in the way people relate to technology. It's the most personal device Apple has ever designed, and it enables new ways to receive information and to interact with apps. Learn about the foundations on which Apple Watch was designed and how they lead to Apple...
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