How micro-moments on mobile and video are influencing holiday shoppers
Black Friday isn’t the biggest shopping day of the season for all retailers. Find out ...
Google's VP of Marketing, Lisa Gevelber, spoke with McKinsey's David Edelman about micro-moments and how ...
Airbnb aspires to create a world where everyone can belong anywhere. See how Airbnb used ...
Google shares the latest data on the top rising hair trends this year - and ...
Now that video consumption has gone from primetime to all-the-time, how can brands capitalize on ...
Consumers are increasingly turning to mobile to help them through their purchase journey. Retailers that ...
Big data. Metrics. These are top of mind for marketers. Yet, few consider applying research ...
Retailers have to be ready to win micro-moments if they're going to win omni-channel shoppers. ...
Ideas that blend creativity and technology.
How do people search for your brand? When do searches spike? What about your competitors? The Google Trends tool uses real-time search data to help you gauge consumer search behaviors over time.
View all tools ›Marketer's Almanac looks at the trends and events informing innovative digital campaigns.
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