Designing Templates with Hero Images

Preview for Designing Templates with Hero Images

In our latest release, we’ve added the ability to include background images in our basic templates. Background images are a simple way to add visual interest to your campaigns and promote brand consistency in your emails. Most importantly, they’re perfect for adding a hero section to your campaigns. A hero section is a design technique …

Announcing MailChimp Holiday Webinars

Preview for Announcing MailChimp Holiday Webinars

Last week, we introduced our brand new holiday microsite and email series, featuring tips, advice, and best practices to help you make the most of your marketing throughout the holidays. Today, we’re excited to announce another useful holiday resource. In the coming weeks, our client relations team will be hosting a series of webinars, covering topics …

Why Clients Render Email Differently

Preview for Why Clients Render Email Differently

We recently discussed email client popularity and covered some strategies for testing your campaigns with Inbox Preview. Today, we’ll explore the different ways clients render emails and investigate why those differences exist.

Make the Most of Your Holiday Marketing with Our Helpful Tips

Preview for Make the Most of Your Holiday Marketing with Our Helpful Tips

For many businesses, the holidays are one of the most hectic—and important—times of the year. A successful holiday season can ensure the calendar year ends on a high note for your business, but it can also generate positive momentum that you can build on for the future. Even though the holidays are technically still a …

Coming Soon to Gmail: Better Email Rendering

Preview for Coming Soon to Gmail: Better Email Rendering

Last week, Gmail announced that they’re going to start supporting media queries. Email geeks everywhere collectively lost their minds. What’s changing? Previously, Gmail stripped the <head> and <style> elements from email HTML. Any CSS—the code responsible for styling HTML—had to be applied inline to render, which is a pain and also results in bloated emails. …