https://usefathom.com/assets/src/rss-icon.png 2024-12-18T00:03:10+00:00 https://usefathom.com/learn 2024-07-16T00:00:00+00:00 Let’s explore the differences between Google Tag Manager vs Google Analytics and discover how Fathom Analytics offers a simpler alternative for your web tracking needs. Fathom Analytics https://usefathom.com/learn/gtm-vs-ga 2024-07-01T00:00:00+00:00 Learn about GA4 data retention policies, their impact on your analytics, and ways how you can increase retention period along with alternative solutions. Fathom Analytics https://usefathom.com/learn/ga4-data-retention 2024-05-28T00:00:00+00:00 Experiencing GA4 data delay? Learn why these delays occur and how to overcome them with effective strategies and tools like Fathom Analytics. Fathom Analytics https://usefathom.com/learn/ga4-data-delay 2024-04-22T00:00:00+00:00 Many websites are able to track your online activities with cross-site tracking. Learn what cross-site tracking is and how it is used. Fathom Analytics https://usefathom.com/learn/what-is-cross-site-tracking 2024-03-22T00:00:00+00:00 It’s time to optimize your agency’s performance with GA4 - check out the best Google Analytics tips and practices tailored for agencies. Fathom Analytics https://usefathom.com/learn/google-analytics-for-agencies 2024-03-02T00:00:00+00:00 How much does GA cost in 2024? Let’s break down the Google Analytics pricing to determine if it’s a right fit for your website marketing campaigns. Fathom Analytics https://usefathom.com/learn/google-analytics-pricing 2023-08-21T00:00:00+00:00 Learn how to add a user to Google Analytics in 5 simple steps by checking out this updated GA4 guide. Fathom Analytics https://usefathom.com/learn/track-traffic-meta-threads-words 2023-03-01T00:00:00+00:00 Learn everything about unique visitors in Google Analytics 4, including their definition, identification, limitations, and where to find the data. Fathom Analytics https://usefathom.com/learn/unique-visitors-google-analytics 2023-02-28T00:00:00+00:00 What is engagement rate in Google Analytics 4, you ask? Let’s learn everything about it so we can make the best of this newly integrated event-based metric. Fathom Analytics https://usefathom.com/learn/engagement-rate-google-analytics 2023-02-22T00:00:00+00:00 Traffic analysis, conversions, user experience… What’s all the fuss about? What do website analytics allow you to do in reality? Learn more here. Fathom Analytics https://usefathom.com/learn/what-do-website-analytics-allow-you-to-do 2023-02-21T00:00:00+00:00 Learn how to add a user to Google Analytics in 5 simple steps by checking out this updated GA4 guide. Fathom Analytics https://usefathom.com/learn/add-user-to-google-analytics 2023-02-18T00:00:00+00:00 Learn how to have more control over your GA4 properties by moving them. This guide shows you how to move Google Analytics property to another account easily. Fathom Analytics https://usefathom.com/learn/move-google-analytics-property 2023-02-15T00:00:00+00:00 Looking for an easy way to track visits to website without complexity and learning curve? In this guide, we will show you how you can start visitor tracking in no time. Fathom Analytics https://usefathom.com/learn/track-visits-to-website 2023-02-14T00:00:00+00:00 Let’s use data-driven approach to boost your website! Check out the top 11 web analytics metrics that you should use to win more customers. Fathom Analytics https://usefathom.com/learn/web-analytics-metrics 2023-02-10T00:00:00+00:00 Is Google Analytics Real-Time not working? Don’t worry - we know how to fix it. Read this post to check the possible causes and solutions for RT Report Errors in GA4. Fathom Analytics https://usefathom.com/learn/google-analytics-real-time-not-working 2023-02-09T00:00:00+00:00 Tired of Google Analytics and looking for a change? Learn how to delete Google Analytics account entirely by following these steps. Fathom Analytics https://usefathom.com/learn/delete-google-analytics-account 2023-02-08T00:00:00+00:00 Want to track button clicks in Google Analytics? Learn everything about Google Analytics button click tracking with this guide. Fathom Analytics https://usefathom.com/learn/track-button-clicks-google-analytics 2023-02-07T00:00:00+00:00 Overwhelmed by the imminent UA to GA4 migration? This guide shows you how to move from UA to GA4 in easy and digestible steps. Fathom Analytics https://usefathom.com/learn/ga4-transition-guide 2023-02-02T00:00:00+00:00 It’s time to move from Universal Analytics to Google Analytics 4. To help you with this, let’s compare GA4 vs Universal Analytics & clarify key differences. Fathom Analytics https://usefathom.com/learn/ga4-vs-universal-analytics 2023-02-01T00:00:00+00:00 Google Analytics helps you to have more information related to your users. Learn how to create events in GA4 easily here. Fathom Analytics https://usefathom.com/learn/create-events-ga4-user-interface