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How Mobile Has Changed How People Get Things Done: New Consumer Behavior Data

How Mobile Has Changed How People Get Things Done: New Consumer Behavior Data

Search Mobile

5 Online Video Trends to Inform Your 2017 Media Plan

5 Online Video Trends to Inform Your 2017 Media Plan

Video Mobile

ASMR Videos Are the Biggest YouTube Trend You've Never Heard Of

ASMR Videos Are the Biggest YouTube Trend You've Never Heard Of

Video Advertising

  • Fashion Trends 2016: Google Data Shows What Shoppers Want

    Article
    • Fashion
    • Search
    • Consumer Goods

    Check out this year's top trends based on search patterns and geographic data.

  • 3 Key Shopping Micro-Moments for a Mobile World

    Infographic
    • Retail
    • Micro-Moments
    • Mobile

    Brands can win shopping micro-moments by being there and useful for consumers.

  • From Insight to Action: How Data-Driven Marketing Is Supporting Big Decisions

    Article
    • Measurement
    • Advertising

    Today's leaders in marketing and analytics are ignoring hunches and using advanced technology and machine ...

  • Executive Perspectives

    Topic
    • Micro-Moments

    Insights into how the world’s leading brands and agencies are reaching consumers and winning micro-moments ...

  • 4 Media-Planning Tips for Online Video Advertising Success

    Article
    • Advertising
    • Video
    • Creative

    Four tips to help advertisers position their online video ad campaigns for success during media ...

  • Boosting App Installs With Real-Time, Data-Driven Creative for Waze

    Case Study
    • Apps
    • Mobile
    • Micro-Moments

    Learn how Waze used data-driven creative and programmatic to increase app installs, and how marketers ...

  • Shock Top Had a Commercial in the Big Game. But That Wasn't the Point.

    Article
    • Video
    • Advertising
    • Sports & Entertainment

    Shock Top looks back on its Super Bowl debut and shares lessons learned. See why ...

  • What Search Trends Can Teach You About Sports Fans

    Article
    • Sports & Entertainment
    • Search
    • Micro-Moments

    Google Trends offers fresh insights into what piques a spectator's curiosity: before, during, and after ...

  • YouTube's Ad UX Leaders on How Video Ads Have Evolved

    Article
    • Video
    • Advertising
    • Mobile

    YouTube's UX leads share consumer insights that are powering the evolution of video ads.

  • Digital Trends: Air Travelers July 2016

    Infographic
    • Travel & Hospitality
    • Micro-Moments

    A data-driven look at the online behavior of air travelers.

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Google Trends

How do people search for your brand? When do searches spike? What about your competitors? The Google Trends tool uses real-time search data to help you gauge consumer search behaviors over time.

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