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SEO is a marathon, not a sprint. And at some point, your businesses is likely to experience a lull in organic traffic performance that requires you to mix up your strategy to get back on track. One way to do this is through dynamite keyword discovery. Continue reading
What if you could find the best keywords for your website and uncover competitors’ keywords at the same time?
Now you can with Alexa’s Competitor Keyword Matrix tool. Continue reading
More content. More content. More content.
Marketers hear it all the time. Most of us probably wake up in cold sweats at night thinking about it too. Continue reading
As a fellow marketer, I fully understand what a lengthy effort content marketing can be.
It takes a healthy amount of research, brainstorming, and careful crafting to produce a single piece of content. Then there’s the SEO, social scheduling, influencer outreach…
When you’re finally done, you’re really ready to be done. Continue reading
Would you like to get started with SEO? But you aren’t sure if it’s worth all the effort?
Many start-ups neglect SEO in their early days. And it makes sense. They have limited time and resources. So it’s hard to commit to such a time-consuming pursuit.
But later, when they need to find scalable growth strategies, they shift their focus and find that getting SEO results is easier than they thought. And they regret not starting sooner. I’ve been there, done that, wasted a year and $60,000 cranking out content with no regard for SEO, and wished I had started SEO sooner.
So I want to help you discover that success before you make the same mistake. Continue reading
Keyword research for SEO is non-negotiable.
Your SEO performance and your website traffic depend on it.
And the growth of your business is increasingly tied to it.
But, choosing the right SEO keywords for your website content is exceedingly difficult. Particularly for small to mid-sized businesses whose domain authority is a far cry from the Inc.’s and CNN’s of the world. Continue reading
Let’s be honest. There’s no silver bullet with SEO. In fact, the complexity of SEO is in the overwhelming number of things you “must” do.
But who has time to check all the boxes on the SEO best practices checklist? Continue reading
It’s near impossible to know what type of content will be popular week to week. Trends fade in and fade out, and current events change daily. But if done right, you can leverage seasonal marketing ideas that catch the wave of predictable trends. Continue reading
We’re pleased to announce that once again, the size of Alexa’s global traffic panel is significantly increasing. Continue reading
I’ll admit it. I fully subscribe to the ethos of growth hacking. It’s a no-stone-left-unturned, data and measurement-driven approach to maximizing audience engagement, conversion and loyalty. What’s not to like? Continue reading