HAND – Human & Digital

Your bar-code for sports & entertainment talent -
in real & virtual worlds.

OUR FIRST WEBINAR! (FREE)

Join HAND (Human & Digital) for our first webinar, where we take a deep dive into the intricacies of AI Talent Utilization.

Moderated by Will Kreth, CEO at HAND (Human & Digital) and Muki Kulhan (Innovation Co-Lead of IBC Accelerators), this 1.5-hour event promises valuable insights into the nuanced landscape of AI for talent in the entertainment industry

Expect to hear from industry experts on critical topics – such as AI talent utilization, deepfake authentication, and AI talent monetization – as part of an exploration on the ethical and legal considerations of AI’s impact on talent — affecting their Name, Image, Likeness (NIL) rights and compensation.

Panels:
1) The State of AI Talent Utilization: Exploring the current status and future outlook of both actual and virtual talent across film and TV, sports, gaming, and beyond.

2) Battling Deepfakes: Delving into the ongoing industry efforts to combat deepfakes, understanding the scale of the issue, and predicting its trajectory.

3) AI Talent Monetization: Unpacking the mechanisms behind capturing AI or virtual-based royalties and residuals. We will also shed light on HAND’s active involvement and navigating these challenges, including the issues in Hollywood after the SAG-AFTRA strike, and of the use and tracking of “digital replicas.”

🔗 RSVP: https://bit.ly/3TRem8B

📅 When: February 7th 2024, 9:00 to 10:30 PST / 12:00 to 13:30 EST
📍 Location: Remote via registered Zoom Invitation (free)
🗣️ Hosted by: HAND (Human & Digital) and DBC Brand Communications

WHO IS HAND?

HAND (Human & Digital) brings simplicity and scale to talent identity in a human and digital world. As a B2B SaaS company, our interoperable talent ID framework enables reliable verification of quantifiably notable real (legal & natural) persons, their virtual counterparts, and fictional entities. As “Digital Replica” usage grows, trusted tools providing vectors of authenticity for talent’s unique NIL (Name, Image, Likeness) are essential. Authorized by the ISO-level DOI Foundation, HAND’s ID registry meets emerging needs for talent provenance automation in the digital age.

(Availability – Spring 2024. Early subscription discounts available now! See below.)

NOW IN BETA (FOR A LIMITED TIME ONLY!)

Build with HAND! Sony Pictures Entertainment is our newest member, joining AFI (American Film Institute), Wild Capture, Fabric Data, Nash Info Services (Opus Data), The Scan Truck, and MetaRex Media. Get early platform access, input on roadmap prioritization, and trial API requests. Both time and spots are limited – so apply now!

EARLY-BIRD DISCOUNTS - NOW AVAILABLE!

Built for the entertainment, sports, and game industry’s unique talent identity resolution needs of 2024 and beyond, HAND’s subscription SaaS Platform will be commercially available in the Spring of 2024. We’re offering companies an Early-Bird Discount for subscribing now to the service. Click below to learn more.

HAND FACTS

A UNIQUE IDENTIFIER

HAND (a B2B SaaS platform) provides persistent, interoperable, and unique ID resolution for notable human talent, their connected virtual identities, and fictional characters in sports and entertainment.

STANDARDIZATION

Like a bar-code, HAND brings global standardization to the media supply-chain – tracking residuals, royalties, and participations – via talent provenance automation.

A GLOBAL TALENT REGISTRY

HAND’s talent ID registry was designed to help tackle emerging NIL-rights challenges – both in the prevention of unlicensed AI-based talent – and in monetizing legitimate virtual talent representations.

PRESS RELEASES & ARTICLES

NEWSLETTER: IDENTITY IN THE AGE OF DEEPFAKES: HAND’s TALENT ID AND THE EVOLUTION OF DIGITAL REPLICAS | 12.15.23

HAND ANNOUNCES SONY PICTURES ENTERTAINMENT JOINS BETA PARTNER PROGRAM | 12.04.23

HAND ANNOUNCES SUPPORT FOR “A MANIFESTO FOR CREATOR IDENTIFICATION AND PROTECTION” | 11.20.23

HAND ANNOUNCES AFI (AMERICAN FILM INSTITUTE) JOINS BETA PARTNER PROGRAM | 11.15.23

HAND ANNOUNCES FIVE BETA PARTNER PROGRAM PARTICIPANTS | 09.15.23

HAND NAMES JOHN CALLAHAN CHIEF TECHNOLOGY OFFICER | 09.12.23

DOI FOUNDATION APPROVES HAND (HUMAN & DIGITAL) FOR REGISTRATION AGENCY MEMBERSHIP

FIRST GLOBAL TALENT ID REGISTRY FOR PERFORMING ARTS AND SPORTS LAUNCHES

IN THE NEWS

Celebrities Use AI to Take Control of Their Own Images

Using AI-generated duplicates, brands also benefit, using stars in ways they never could before

By Patrick Coffee | June 18, 2023

Better (AI) Licensing Through Metadata

‘HAND ID’…could be used both to verify unauthorized uses for takedown notices and to provide performers a quantifiable mechanism for authorizing uses.

By Paul Sweeting | July 31, 2023

Human and Digital (HAND): A New Approach to Identity in M&E

The” origins of HAND, how its new Citation-Backed Notability holistic system connects the dots to define what makes talent notable, and why the industry needs something like HAND in today’s chaotic digital-first world.

By Chris Tribbey | September 08, 2022

HAND @ IBC 2023

HAND participated in two IBC Accelerator projects / use cases:

Real-Time XR Sport Edge Accelerator
In this Accelerator, HAND provided unique talent identification to notable Mixed Martial Arts (MMA) fighters (both real persons & their digital twins) to ensure Talent integrity in next-gen virtual sports and interactive game experiences.

Synthetic Humans For Entertainment and Accessibility Accelerator
For this Accelerator, HAND authenticated both real and virtual Talent with unique, interoperable IDs. The collaborations demonstrated HAND’s commitment to bringing trust and transparency to emerging uses of talent’s Digital Replicas.

Your bar-code for sports & entertainment talent -
in real & virtual worlds.

OUR FIRST WEBINAR! (FREE)

WHO IS HAND?

(Availability – Spring 2024. Early subscription discounts available now! See below.)

NOW IN BETA (FOR A LIMITED TIME ONLY!)

EARLY-BIRD DISCOUNTS - NOW AVAILABLE!