Augmented Reality

Tim Cook Just Nailed the Problem with Virtual Reality

Why augmented reality like Google Glass, not Oculus, is the future.<p>In the past, Apple C.E.O. <b>Tim Cook</b> has been reticent when it comes to his company’s plans to develop virtual and augmented reality technology. It is “really cool and has some interesting applications,” he said in January during a …

Virtual Reality

Augmented Reality Will Be Everywhere in Five Years, Virtual Reality Won't

P<i>okémon Go</i> is the future — okay, maybe not that exact game, since millions of people have already stopped playing — but the augmented reality …

Virtual Reality

Apple's Tim Cook believed Augmented Reality will be far larger than Virtual Reality

A year ago, after launching the iPad Pro, Tim Cook called the Surface Pro “deluded“. I hate to hear what he will call the HoloLens after the company …

Virtual Reality

When will augmented reality be ready for industrial applications?

Control Engineering international: China is experiencing rapid virtual reality (VR) development, including industrial application. With the promotion …

Mixed Reality

Steps Towards Virtual And Augmented Reality In The Enterprise

Virtual and augmented reality is coming to your enterprise -- what are some concrete steps you can take today?<p>Virtual and Augmented Reality have long …

Mixed Reality

Apple CEO Tim Cook says augmented reality will be bigger than virtual reality

In an interview with ABC News Good Morning America, Apple CEO Tim Cook reconfirmed his interest in augmented and virtual reality. However Tim Cook …

Virtual Reality

Tim Cook prefers augmented reality to virtual reality because it’s more social

Although Apple CEO Tim Cook believes that virtual reality is an exciting technology, he’s not quite as fond of it as he is of augmented reality. It’s …

Tim Cook

Is Apple Making An Augmented Reality Product? (AAPL)

That’s the question Apple enthusiasts are asking themselves after Apple Inc. (AAPL) CEO Tim Cook said that augmented reality is “larger” as compared …

Virtual Reality

Vertebrae’s Maxim for Virtual Reality Ads: Don’t Be Annoying

Hate obstrusive online advertising? Then imagine how you’d feel if those ads were literally in your face, playing on a virtual reality headset with …

Advertising

The first phone to use Google's 'Tango' AR technology just got delayed

If you were waiting for Lenovo’s Phab 2 Pro, the first phone to include Google’s revolutionary augmented reality platform ‘Tango,’ you’ll just have to keep waiting. The official launch page, which once said “coming this summer” has since changed to “fall,” leaving augmented reality enthusiasts to …

Google

Can HiMax Technologies Stake Its Claim in Augmented Reality?

<b>HiMax Technologies</b> (NASDAQ:HIMX) management said on its earnings call in May that the company is in a great position to benefit from the growing …

Augmented Reality Boosts the In-Store Experience When It's Approachable and Fun

<b>Jennifer Tidy<br>Vice President, Partnerships<br>Modiface</b><p>Modiface is an augmented reality technology provider that builds tools for beauty marketers, such as …

Marketing

How to make your career in Virtual and Augmented Reality tech

Let’s face it, reality is boring. And sometimes, we do feel the need to transcend to an alternate reality, don’t we? To leave our schools, colleges …

3D

The Galaxy's Most Addictive Game Is Hidden In Star Trek: Timelines

In a season five episode <i>Star Trek: The Next Generation,</i> the Enterprise crew falls under the spell of a dangerously addictive augmented reality game. …

Star Trek

RideOn Revolutionizes Sports - Amazing Mixed Reality Goggles

RideOn is the First-Ever Outdoor Mixed Reality Sports Headset<p>We see a lot of indoor VR simulation experiences for sports. There are flying machines, …

Mixed Reality

Could Nevada County become next hub for virtual reality?

Nevada County is home to historic mining towns and plenty of outdoor recreation options.<p>Now, officials are trying to make it a hot spot for virtual …

Virtual Reality

You can now bring Yu-Gi-Oh! monsters to life with Microsoft HoloLens

Microsoft's HoloLens is one of today's gadgets that is helping the rise of augmented reality today, bringing things once constrained to computer …

Microsoft

Razer launches $20 million fund for virtual and augmented reality startups

Razer co-founder and CEO Min-Liang Tan still considers his tech company a startup, even with over 1,000 employees spread across 10 global cities. He …

Startups

Skinterface gets touchy in virtual space by enabling full-body sensations

Now that consumers have general access to high-quality VR content by way of the Oculus Rift and the HTC Vive, eye-tracking technology seems to be the …

Virtual Reality

Liberated sound and vision: 'Björk Digital' at Somerset House

Icelandic singer and songwriter Björk is nothing if not mesmerising. For decades her look, her music and her art have been a constant source of inspiration and intrigue for audiences worldwide, and her latest album-cum-exhibition is no exception.<p>Staged at the London Design Biennial HQ, Somerset …

Virtual Reality

CEDIA Tech Guru Looks 5 Years Down the Road

Predicting the future is a risky business, but in his role as senior director of emerging technologies for the Custom Electronic Design and …

Virtual Reality

Saskatoon businesses sell city with virtual reality

The world of virtual reality (VR) is sitting on the edge of becoming a common piece of consumer technology or dying out as a passing trend.<p>However, …

Mixed Reality

3D Sound Could Make Laser Tag the Next Pokémon GO

When we talk about augmenting our reality, we often first think about vision instead of our other senses—but there's more to an immersive experience …

3D

Why Augmented Reality is Superior to Virtual Reality

Related Articles<p>Augmented Reality. Virtual Reality. Both terms are very popular as of late and both contain the same word, even though they are very …

Mixed Reality

This smart light is bright in more ways than one

Lampix can transform most flat surfaces into interactive displays.<p>IDG News Service<p>Lampix may look ordinary, but don't judge this lamp by its shade. Lampix can bring augmented reality to your living room thanks to a built-in Raspberry Pi, an 8-megapixel camera, and a 400-lumen projector.<p>Using a WIFI …

Mixed Reality

The Difference between Virtual and Augmented Reality

Virtual and augmented reality seem to be on everybody’s lips nowadays, both promising to revamp the tech scene and change the way consumers interact …

3D

Dancing in digital rain: HoloLens used to see real-time motion capture

Augmented reality headsets might not be able to create entire digital worlds for you to walk around in, but they can do a lot of things that VR …

Dancing

Vuzix Augmented Reality Smart Glasses

The first real public awareness around augmented reality (AR) glasses was the fleeting glimpse of Google Glass. Unlike a proper product launch, the …

Mixed Reality

VR porn may find PS4 backdoor, but is AR porn the future?

The future in coming<p>On the Blu-ray versus HD-DVD conversation, <i>Tropic Thunder</i>'s Kevin Sandusky notes, "people thought it would come down to pixel rate …

Mixed Reality

Pokemon Go' Latest Rumors Update: PvP Matches, Trading System Coming To Augmented Reality Game Soon?

It seems like some of our beloved fans of Pokemon Go will leap for joy due to some of this rumors about upcoming updates. A lot of the users have …

Mixed Reality