Jeff Bullas

1,002 Added | 12 Magazines | 10,739 Following | 9,568 Followers | @jeffbullas | Jeff is a digital  entrepreneur, best selling author, strategist and keynote speaker and works with companies and executives to "win at business and life in a digital world". His mission is to grow your personal and company brand and achieve success on a crowded web. Find more here: www.jeffbullas.com.  The blog receives over 4 million visitors a year  and a community of over 530,000 people follow him on Twitter.

The Top Social Media Trends In 2017 (And How They Can Help You)

Okay, so you’ve created a comprehensive digital marketing strategy for 2017, and you’re ready to kick goals this year.<p>Here’s the thing: y<i>our</i> …

Social Media Marketing

Does SEO Writing Scare the Life Out of You? This Will Calm Your Nerves

From the time we’re young, we’re told to choose one goal at a time and give it everything we have. Many of us follow this conventional wisdom, but …

Digital Marketing

How to Make Your Marketing Personal (But Not Creepy and Weird)

Sometimes it’s a struggle for brands to walk that fine line between personal/friendly and creepy/weird.<p>It’s really hard to strike the right balance …

Marketing

How to Join, Participate In and Host Twitter Chats Like A Pro

If you haven’t participated in a Twitter chat yet, then you are missing out on something.<p>Twitter chats provide a remarkable opportunity for marketers …

Social Media Marketing

7 Hacks For Maximizing Your Creativity In The Morning

Ah, that elusive creative spark. It often seems like just when you need it the most, it’s the hardest to find.<p>It can show up without warning (often …

Creativity

Content Marketing Expert Jeff Bullas Shares His Secrets

Jeff Bullas doesn’t just blog about content marketing, he has built his own business from the ground up through the use of content marketing. Since 2008 he has been sharing insights and best practices on his blog JeffBullas.com, which has made him into one of the top influencers of CMOs. You can …

A Practical Guide On How to Get Out of Gmail’s Promotions Tab

Since Google rolled out its tabbed interface, many marketers started seeing a significant decrease in their email open rate.<p>The introduction of an …

Digital Marketing

A Step-By-Step Guide To Gaining Quality Leads From Social Media

Attaining popularity on social media platforms is an absolute must for businesses these days.<p>More and more marketers have started seeing social media …

Social Media Marketing

21 Email Marketing Statistics That Will Make You Rethink Email Marketing

It’s no secret that email is still the most effective marketing channel when it comes to ROI… but not all emails are created equal.<p>Top performing …

Digital Marketing

10 Insider Tips On How To Become a Global Influencer

Catching an Uber can be a small science experiment in human behaviour.<p>Often the trip is more about the conversation not the destination. Starting the …

Digital Marketing

A Data-Driven Look At Where People Are Investing Money In Digital Marketing This Year

As 2017 kicks into full swing, many marketers are likely re-evaluating their priorities, and deciding where to invest their next chunk of budget.<p>With …

Digital Marketing

Why 2017 Is The Year To Make The Entrepreneurial Leap

There has never been a better time to start a business than now.<p>The abundance of tools and resources available for entrepreneurs has skyrocketed in …

Startups

15 Experts Reveal How To Explode Your Organic Facebook Reach

You fire your next Facebook post into the universe, you start to quiver, this has to be the one that will answer all my traffic prayers.<p>A day …

Digital Marketing

Google Penguin, the Second (Major) Coming: How to Prepare

Unless you’ve had your head under a rock you’ve undoubtedly heard the rumblings of a coming Google Penguin update of significant proportions.<p>To …

SEO

4 Ways to Beat Your Competition With The Power of Content Marketing

The landscape of online marketing is becoming more competitive by the hour.<p>To survive, every company needs to have an edge of some sort. Small …

Digital Marketing

The Success Habit That Many Smart People Ignore

He was bullied so much at school that he was once thrown down a flight of stairs, then beaten until he was unconscious and hospitalized.<p>But despite …

Learning

Why You Need Twitter Lists and How To Organize Them

If you only follow a few hundred people on Twitter, it’s relatively easy to see what they post and keep up-to-date with their content.<p>Likewise, if …

Social Media Marketing

3 Tips For Creating Controversial Marketing Campaigns Without Destroying Your Brand

Is controversy always a good thing for marketing your brand?<p>It’s that age-old question… is all press good press?<p>There are supporters on either side …

Marketing

5 Unique Ways to Drive Targeted Traffic in 2017

10 years ago you could hit publish on a blog post, sit back, and watch the traffic roll in…<p>But in 2017 things are different.<p>Even with the growing …

Digital Marketing

26 Ways to Develop Your Personal Brand Online and Off

You’re a sales and marketing machine. You’re constantly selling yourself and your ideas. You’re attaching your name to a specific area of expertise …

Personal Branding

LinkedIn’s new Matched Audiences feature just blew Facebook Custom Audiences out of the water for B2B

As LinkedIn rolls out Matched Audiences, columnist AJ Wilcox takes a look at the advanced email match strategies you can use with the new feature and …

Digital Marketing

Netflix's content chief said something about its 'originals' that should make investors optimistic about the future

Around 2013, Netflix began to see the writing on the wall: The days of licensing a back catalog of great TV shows for dirt cheap were numbered.<p>The TV and film industry titans were realizing how valuable streaming rights were, which meant that getting them would become increasingly difficult over …

Netflix

BuzzFeed is building a team of writers to sell you stuff you didn’t know you wanted

Affiliate links are so hot right now.<p>BuzzFeed isn’t the first media company to try to make money by pointing you to stuff you should buy on Amazon. But it may be one of the most aggressive.<p>Over the past year, the popular online publisher has built a 12-person team that’s churning out pieces like …

Journalism

10 of the Best Time-Saving Apps for Busy Content Marketers

There are a lot of different ways to grow your business online. You could explore a new niche, launch a blogger outreach initiative, or invest in …

Social Media Marketing

7 Digital Marketing Trends That Are Transforming Business

The drivers of change are complex and interwoven in the world of digital marketing.<p>The trends are not islands but together amplify and accelerate the …

Digital Marketing

7 Power Writing Tips To Make People Read and Love Your Content

I chuckle whenever someone says <i>“I can’t write.”</i><p>I know – for a fact, that all of you reading this right now <i>love to write.</i><p>I mean, hello? It’s 2017 and …

Writing

6 Underused Content Marketing Strategies That Get Results

You’re probably aware that content marketing is an integral part of SEO today.<p>With it, you can improve your brand’s online visibility and generate 3 …

Content Marketing

The Future of Video Marketing Is Now: The Case For Interactive Video

I read an article recently about the availability heuristic. It’s a psychological shortcut that causes us to prefer immediate (aka: available) …

Interactive Video

Woz says Apple, Google and Facebook will be around in 2075

Commentary: Offering his predictions for the future, the Apple co-founder has faith in tech's big three.<p><i>Technically Incorrect offers a slightly twisted take on the tech that's taken over our lives.</i><p>I always thought that disruption thing would accelerate the pace of change.<p>Steve Wozniak, however, …

Apple

17 Tricks for Boosting Conversions On Any Landing Page

Your new year’s resolution?<p>Boosting conversion rates, increasing business leads and achieving success!<p>You probably know from experience that just …

Online Life