Events / Webinars
Amazon Webinars
Join upcoming interactive training sessions or review previous content on topics ranging from starting to sell on Amazon, becoming more successful to international selling made easy.
Upcoming Events
Selling in Europe with Amazon
Every other Wednesday | 3 pm UK Time
We are pleased to invite you to this "Selling on Amazon" webinar, where we will give an overview of the European Marketplaces Account, and explain how you can expand your business beyond your home market and reach new customers across Europe.
In particular we will cover the following topics:
Explain the features of the European Marketplace Account
How to get started to sell internationally (account settings, product listings, etc.)
How to use the tool "Build International Listings"
How to translate ASINs that are not yet localized
This session is aimed at sellers that are new to selling internationally on Amazon and who are interested in expanding their offers to other European Marketplaces in order to reach new customers.
Past Events | International Selling
Selling in Europe with Amazon
This recording is from May 2015 | Selling on Amazon Webinar
Webinar agenda:
Explain the features of the European Marketplace Account
How to get started to sell internationally (account settings, product listings, etc.)
How to use the tools "Build International Listings"
How to translate ASINs that are not yet localized
Growing Your International Sales With Fulfilment by Amazon
This recording is from March 2014 | Fulfilment by Amazon Webinar
Webinar agenda:
FBA EU Export
European Fulfilment Network
Multi-Country Inventory
To get a deeper understanding of how to use the European Marketplace Account, watch our webinar Frequently Asked Questions on the European Marketplaces Account.
Tax webinars by 3rd party tax adivsors
DISCLAIMER: All content in these webinars and the presentation are prepared by the respective tax advisors. Amazon EU Sarl and Amazon Services Europe Sarl are not certified tax advisors, hence Amazon does not and cannot give any recommendations on tax-related matters to sellers using the Amazon Marketplace.
Third party tax advisors have hosted webinars on tax issues that cross-border Amazon Sellers face. You can review the webinar recordings as well as materials from the webinars below.
E-commerce – 7 Steps to getting VAT right (presented by Accordance VAT):
Watch the recording
Download the material (PDF)
International shipments and VAT (presented by Meridian Global Services):
Watch the recording
Download the material (PDF)
VAT and international fulfilment options (MCI and EFN) (presented by Meridian Global Services):
Watch the recording
Download the material (PDF)
Past Events | Starting to Sell on Amazon
Getting started, creating your products to a high standard (using add a product tool)
This recording is from September 2015 | Selling on Amazon Webinar
From this session you will learn how to create your products to a high standard using the ‘add a product’ tool - This session is aimed at Sellers looking to add under 50 products. Webinar agenda:
Get familiar with the ‘add a product’ tool
Learn how to utilise the ‘Product Classifier’ tool to optimise your search
Identify and create the key attributes that matter most to a customer when making the buying decision
Know where to locate the ‘Style Guidelines’ for your category
Create successful variations for your product
Getting started, creating your inventory in bulk to a high standard (using inventory templates)
This recording is from September 2015 | Selling on Amazon Webinar
From this session we will cover all core basis when it comes to creating high quality listings using inventory templates.
If you follow these guidelines, you will improve your discoverability and impact on the customers buying decision to choose your products. Webinar agenda:
Overview of how to upload inventory in bulk
Learn about the restricted categories and products on Amazon UK and how to apply for approval
Know where to locate the ‘Style Guidelines’ for your category
Get familiar with BTGs and how to use them to correctly categorise your products
Identify and create the key attributes of a listing to a high standard when using inventory templates
Create your product listings and improve your listing quality
This recording is from March 2014 | Selling on Amazon Webinar
Webinar agenda:
How to create new product listings one by one, including a demo
How to manage products details on Amazon
How to help customers find your products and maximise conversion
Past Events | Becoming more successful on Amazon
How to improve your discoverability by creating high quality listings
This recording is from July 2015 | Selling on Amazon Webinar
From this session you will learn how to maximise your discoverability on Amazon UK by identifying the core areas of the listing matter most to customers. You will also learn how to manage and fix your listings that have a defect and understand why this impacts your discoverability. Webinar agenda:
Understand the key attributes from your listings that customers are most influenced by when making their buying decision
Learn how to make your products as discoverable as possible
Identify when your listing has a defect and the impact this will have on the success of an item
Learn where to find and how to fix the different types of defects to enhance your visibility on Amazon UK
How to increase your sales on Amazon
This recording is from November 2013 | Selling on Amazon Webinar
Webinar agenda:
How to improve the quality of your listings and improve your chances of winning the Buy Box
How to offer popular services during the holiday season (e.g. gift wrapping, expedited shipping)
How to sell internationally (e.g. export, listing on EU marketplaces)
Understanding Amazon's performance review process
This recording is from October 2013 | Selling on Amazon Webinar
Webinar agenda:
Why is your customer service performance so important to us
How to monitor your performance metrics in your account and keep it at good levels
What happens and how to react when you encounter problems
