Enable everyone to improve every web experience
Optimizely X Web Experimentation is the easiest and most powerful way to run experiments across your website.
Experiment to uncover customer insights and create high-performing experiences
Increase engagement and revenue
Robust, easy-to-use A/B, multivariate, and multi-page experimentation for any stage of the customer experience.
Experiment on any device.
Optimizely X Web Experimentation supports optimized experiences across web, mobile web, iOS, and Android mobile apps.
Take action on results with confidence
Optimizely’s industry-leading Stats Engine helps you achieve the balance of making experiment decisions quickly with necessary statistical rigor.
The use of experimentation at Wiley over the past two and a half years has led to multiple millions of dollars in revenue growth for the company.
With Optimizely, we’re able to iterate, get feedback and optimize in an almost continuous fashion. We learn about our users and deliver optimal product experiences much, much faster.
Virtually no change will go live on the website just like that. Everything is an experiment.
A solution designed to delight every customer
Create with clicks, not code
Target optimized experiences
Discover visitor insights
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