Planning

Getting started on a new app is the ideal time to start planning your business. Learn more about monetizing your app and creating experiences that will engage users and grow your audience.

 Designing For Success

Business Models

Different business models require different infrastructure, support, content planning, and marketing. Explore the main business models on the App Store and find the right one for your app.

Onboarding New Users

Fast, fun, and educational onboarding helps users learn how to navigate your app easily, making them more likely to return.

Localizing Your App

Gain users around the world by localizing your app in other languages. Plan to correctly localize all aspects of the app experience, including the user interface, your App Store product page, marketing, support, and more.

Parental Gates

Apps targeted towards kids may be required to include an adult-level task to prevent kids from engaging in commerce or following links out of an app.

Getting Started in Xcode

Xcode provides tools to manage your development workflow — from creating your app to submitting it to the App Store.

Using the Paid Business Model

3 Minute Games shares why the paid business model made sense for the Lifeline series of games.

Localizing Evernote for Japan

Evernote began localizing its app for Japan by speaking with Japanese users to learn more about their preferences and culture.

Building a Business in the Kids Category

Originator shares its approach to building a sustainable business in the Kids category and how it got the word out about its Endless apps.

More Resources

Apple Pay

Apple Pay provides an easy and secure way for users to buy goods and services, and make donations in your iOS app, watchOS app, or on your website.

Custom Apps for Business

Meet the unique needs of businesses by privately offering custom apps through Apple Business Manager.

Search on iOS

Make it easy for users to discover information in your app and websites by surfacing your content in Search on iOS. Take advantage of content indexing, support for universal links, deep links, and more.

Creating A Great Commerce Experience

Houzz’s unique approach to monetization focuses on creating the best experience for homeowners and professionals through technology.