AWS for Digital Marketing
Increase your agility and speed innovation by leveraging the scalability, efficiency and security of AWS.
Whether you’re a monetization platform helping publishers with advertising revenue or an ad agency managing campaigns, Amazon Web Services (AWS) enables the speed and efficiency to innovate at scale for your digital marketing business. Use real-time analytics to improve customer loyalty and engagement by delivering highly targeted, relevant and personalized solutions in the moments that matter the most.
What's new
Case Study: Quantcast Scales Ad Services
Saving Up to 60% on Compute Costs
By using Amazon EC2 Spot Instances for its critical business systems, Quantcast reduced its operational costs in several ways, including saving up to 60 percent for its QCLearn machine learning system, and spending about 25 percent less on Amazon EC2 Spot Instances than it would have on Amazon EC2 reserved instances for its real-time bidding solution.
Customer Highlight: HubSpot moves the bulk of its IT infrastructure to Amazon’s cloud
Marketing software firm HubSpot Inc. announced that it has chosen AWS as is its preferred public cloud platform.
Customer Showcase: The Secret Sauce Behind GroupM's Marketing Analytics Platform
GroupM – the world's largest media investment group discusses their unique challenges and how they created a fast and reliable data analytics platform using Amazon Redshift, Matillion and Tableau.
re:Invent 2018 Digital Marketing Breakout Sessions - Register Today!
From November 26 through November 30, over 50,000 attendees will spread out across seven venues on the Las Vegas Strip, which promises to make re:Invent 2018 the biggest re:Invent yet. Register for the Digital Marketing Breakout Sessions today!
Leadership Session: Digital Advertising - Customer Learning & the Road Ahead »
Use of Amazon Rekognition to Power Video Creative Asset Production »
Explore Solutions
Content Delivery
Minimize latency for ad content delivery and improve customer's experience by providing relevant and customized results.
Analytics
Build a scalable analytics pipeline on AWS to consistently track data and make data informed decisions to optimize the performance of your products.
Real-Time Bidding
Build a high-performance, cost-effectve RTB infrastructure on AWS and deploy around the world with just a few clicks.
Benefits
Innovation
Let AWS take care of undifferentiated heavy lifting. With reduced time and money spent on infrastructure, invest more on building differentiated products.
Scalability
With compute capacity that scales, grow your business seamlessly as demand grows.
Speed
AWS’ global availability zones and regions, edge locations, and data caching options help you move quickly in every major market. Minimize latency and maximize your opportunity to realize revenue.
Efficiency
Drive operational efficiency with AWS’ economies of scale. Pay only for what you use with no long term or upfront commitment.
Case studies
Learn how leading companies in the Digital Marketing ecosystem are innovating and scaling with AWS.
