Games and apps can now give Facebook users a taste of what it's like to use their app by adding videos to their App Details page in App Center. As the number two source of installs on Facebook, App Center is a great place for users to discover and start playing your game. Videos will automatically start playing without audio when people land on...

New Cross-Platform Unity SDK Case Study

With only a few hours of development work, Flying Monkey Interactive integrated Facebook's Unity SDK into their game, Strangelings, on iPad and brought the game to Facebook canvas, where over 260 million people play games monthly. By providing a cross-platform experience and using Facebook Login, requests...

Mobile app ads for engagement and conversion offer you an effective way to keep users active within your apps. Today we are releasing three feature updates to make it even easier for you to create mobile app ads, reach existing users, and drive people back into your app.

First, you can now create mobile app ads for engagement and conversion from...

We launched mobile app ads for engagement and conversion in October to help mobile app marketers and developers not only grow their apps, but keep users active within them. We wanted to share some early success stories and explain how developers are using Facebook’s mobile app ads and push notifications with Parse to effectively engage existing app...

Today we launched Facebook ads to allow you to effectively drive and measure installs for your desktop apps on Facebook (canvas apps). We also released a new Android SDK with feature improvements and bug fixes.

Introducing ads to drive installs to your app on Facebook

The new ads will appear in both News Feed and the right hand column of Facebook...

People love sharing relevant, high quality media content on Facebook and across the web. Over the past year, we've introduced a series of updates - new Like and Share buttons, Embedded Posts, and News Feed changes - to help drive up average referral traffic to media sites by over 170% year over year. According to the latest report from ...

As the Facebook games ecosystem continues to grow and diversify in 2013, we've seen strong performance from international game developers based out of Europe, the rise of cross-platform games on both web and mobile, and breakout hardcore game hits. Join us as we celebrate Facebook’s 2013 games of the year.

A few highlights from this year’s list of...

As our offering of services continues to grow, we're constantly looking for ways to improve the developer experience by listening to your feedback. Today, we're announcing a redesign of our developer site so that it's easier to find the things you need to integrate Facebook into your app or website. Some developers will see the changes immediately...