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@nielsen

Global consumer and media insights from Nielsen.

New York, NY
nielsen.com
Sumali noong Agosto 2008
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  1. 23 oras ang nakalipas

    How much time do you spend looking for something to watch? Our latest study found that 18-49 year-olds spend an average from 9.4 minutes looking through content option before making a choice:

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  2. Hul 5

    New on our blog: "How Marketing Data Analytics Drives Decision Making in Healthcare"

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  3. Hul 4

    Did you know that there were over 507B on-demand music streams in the first half of the year? Our U.S. Music Mid-Year Report covers more:

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  4. Hul 4

    Southeast Asia is well placed to become Asia’s next growth frontier. Learn more about FMCG growth opportunities in our What’s Next In Southeast Asia report.

    Southeast Asian woman and child in a mom and pop store.
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  5. Hul 3

    Big health care data is creating enormous opportunities to improve patient outcomes, manage costs, enhance patient experiences and motivate people to take an active role in their health care.

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  6. Hul 3

    [NEW WEBINAR] Hear how collaborated with Nielsen to earn a role in the category planning process with retailers. Register for the July 24th session today.

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  7. Hul 3

    Only 8% of global consumers consider themselves to be brand loyalists. That’s leaving advertisers scrambling to figure out who’s more effective to target—brand or non-brand buyers. Learn more on The Database podcast:

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  8. Hul 3

    Only 9% of U.S. consumers say that they're firm brand loyalists. To drive growth, brands need to focus on retention, extension, and new products that appeal to a much larger audience:

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  9. Hul 3

    Do you think there’s too much content to choose from? Our latest report shares why media platforms may need to refine their search and discovery experiences:

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  10. Hul 3

    Running a successful brand is more difficult now than ever before. Listen to our experts explain the importance of customer acquisition and retention on The Database podcast:

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  11. Hul 3

    Investing in trust will lubricate business frictions in China, writes our President of Nielsen China, Justin Sargent, fresh from attending the 's "Summer Davos" event this week:

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  12. Hul 2

    The US will have a complete ! It's a great day for truth, facts and American business.

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  13. Hul 2

    The US will have a complete ! It's a great day for truth, facts and American business.

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  14. Hul 2

    Prepackaged sangria sales in the U.S. are growing 15% year over year, and it’s easy to see why. Our points to the drink’s versatility in using varying combinations of wine and fruits as a major tailwind

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  15. Hul 2

    Top talent this week: (543K) (436K) (344K)

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  16. Hul 2

    We're proud to be a supporter of 's event in Chicago on July 9. Our Global Intelligence Leader Scott McKenzie will speak about what it takes for brands to build trust with consumers in today's rapidly shifting retail landscape:

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  17. Hul 2

    We are happy to announce that beIN SPORTS has renewed its National TV ratings agreement. and will continue to use our viewership and attitudinal data to have greater insights into where their linear audience is coming from.

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  18. Ni-retweet ni
    Hul 1

    Twenty eight percent of Adults 18-34 decide not to watch anything after searching streaming services, according to Nielsen's first quarter Total Audience Report.

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  19. Hul 2

    American adults between 18 and 49 are inundated by media choice, and that's evident with the amount of time they spend searching prior to making a selection. To learn more, read our latest media findings.

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  20. Hul 2

    U.S. consumers are up for trying new brands -- including retailers’ private-label offerings -- online. Read more about the rapid growth of private label and what this means for traditional brands:

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